{"id":1471,"date":"2017-09-04T11:12:51","date_gmt":"2017-09-04T11:12:51","guid":{"rendered":"https:\/\/karolakarlson.com\/?p=1471"},"modified":"2025-02-28T16:01:08","modified_gmt":"2025-02-28T16:01:08","slug":"instagram-ads-reporting","status":"publish","type":"post","link":"https:\/\/karolakarlson.com\/ro\/instagram-ads-reporting\/","title":{"rendered":"Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results"},"content":{"rendered":"<p><strong>Once you\u2019ve published your first <a href=\"https:\/\/karolakarlson.com\/ro\/instagram-campaign\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram campaign<\/a>, you can sit back and wait for the ad results to come in.<\/strong><\/p>\n\n\n\n<p>But that\u2019s only for a moment! Soon, you\u2019ll need to track and measure your campaign results and delve into Instagram reporting.<\/p>\n\n\n\n<p>In the last chapter of the<strong> <a href=\"https:\/\/karolakarlson.com\/ro\/instagram-advertising\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram Advertising Guide<\/a><\/strong>, we\u2019ll discuss what makes a good Instagram campaign and what are the most important metrics to track.<\/p>\n\n\n\n<p><b>Moreover, you\u2019ll find an answer to the following questions:<\/b><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How to get started with Instagram ads reporting?<\/li>\n\n\n\n<li>How to navigate your Instagram ads reports?<\/li>\n\n\n\n<li>What are the right tools for monitoring your ad results?<\/li>\n\n\n\n<li>What are the most important Instagram campaign metrics?<\/li>\n<\/ul>\n\n\n\n<p>Keeping your ads successful after the publishing is just as important as getting them right in the first place.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">How to Get Started With Instagram Ads Reporting?<\/h2>\n\n\n\n<p><strong>According to Shopify<\/strong>, Instagram posts have a 1.08% conversion rate, which, compared to Twitter (0.77%) and Pinterest (0.54%), is super high.<\/p>\n\n\n\n<p>That\u2019s good news, but how can you see the exact ad results of <i>your<\/i> Instagram campaigns?<\/p>\n\n\n\n<p><b>The easiest way to check both your Instagram and Facebook ad reports in to log in to the <a href=\"https:\/\/www.facebook.com\/business\/help\/200000840044554\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Ads Manager<\/a>. <\/b>You will see all your active and completed campaigns in the reporting section.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-59.png\" alt=\"Facebook Ads Manager \" style=\"width:500px\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Here, you can sort your ads by dates, objectives, etc. and \u201czoom in\u201d to any campaign to measure the performance of every single Instagram ad or campaign.<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-60.png\" alt=\"Instagram ads reporting\" style=\"width:500px\"\/><figcaption class=\"wp-element-caption\">Filter your reports by dates<\/figcaption><\/figure>\n\n\n\n<p>You can select a campaign by clicking on the checkbox in front of the campaign name. Next, you\u2019re able to navigate to the Ad Sets and Ads tabs to see the performance of every individual campaign unit.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-61.png\" alt=\"Instagram advertising metrics\" style=\"width:500px\"\/><figcaption class=\"wp-element-caption\">Learn to navigate the Ads Manager<\/figcaption><\/figure>\n\n\n\n<p>If you want to see additional metrics, navigate to the Columns section and select a different report setup.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-62.png\" alt=\"\" style=\"width:500px\" title=\"\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Instagram Ads Reporting With Campaign Breakdown<\/h2>\n\n\n\n<p>In addition to the campaign metrics you see in your Ads Manager reports, you can break down your Instagram advertising results even further by using the Breakdown menu.<\/p>\n\n\n\n<p>The Breakdown function allows you to filter campaigns by:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><b>Delivery: <\/b>age, gender, location, browsing platform, platform, device, time of day, etc.<\/li>\n\n\n\n<li><b>Action: <\/b>conversion device, destination, video view type, video sound, carousel card, etc.<\/li>\n\n\n\n<li><b>Time:<\/b> day, week, two weeks, month<\/li>\n<\/ul>\n\n\n\n<p>You can select up to one criterion from each section (i.e. one from Delivery, one from Action, and one from Time).<\/p>\n\n\n\n<p><b>The report breakdown by placement lets you compare your Instagram ad placement against other active ad placements.<\/b><\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-63.png\" alt=\"instagram ads reporting\" style=\"width:500px\"\/><figcaption class=\"wp-element-caption\">See performance by placement<\/figcaption><\/figure>\n\n\n\n<p><strong>Moreover, you can find answers to many other important questions such as:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What times of day or weekdays deliver the most conversions at the lowest cost?<\/li>\n\n\n\n<li>What are the best-performing target countries?<\/li>\n\n\n\n<li>Which devices\u2019 users convert at the highest rate?<\/li>\n\n\n\n<li>Which regions have the highest <a href=\"https:\/\/karolakarlson.com\/ro\/instagram-ads-cost-and-bidding\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram ads cost<\/a>?<\/li>\n<\/ul>\n\n\n\n<p>To break down your Instagram ad campaigns by different criteria, first select one or more Facebook campaigns. Then, select a criterion from the Breakdown menu.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-63.png\" alt=\"Use the Breakdown menu\" style=\"width:500px\"\/><figcaption class=\"wp-element-caption\">Use the Breakdown menu for additional information<\/figcaption><\/figure>\n\n\n\n<p>The first time you\u2019re navigating the Facebook Ads Manager reports can seem overwhelming \u2013 there\u2019s so much data and few ideas what to make of it. However, don\u2019t worry \u2013 it\u2019ll get better after you\u2019ve successfully managed a couple of Instagram campaigns.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">TOP 5 Instagram Ad Reports and Metrics You Should Track<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\">1. Instagram Ads Relevance Score<\/h3>\n\n\n\n<p><a href=\"https:\/\/www.facebook.com\/business\/news\/relevance-score\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook ads Relevance Score<\/a> is a number from 1-10 that helps to understand how your audience is reacting to a particular ad.<\/p>\n\n\n\n<p><b>Facebook calculates this metric for every single ad, based on three primary factors:<\/b><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How well your ad is performing \u2013 is it bringing the conversions you\u2019ve optimized for?<\/li>\n\n\n\n<li>Positive feedback from people who see your ad \u2013 app installs, clicks, video views, etc.<\/li>\n\n\n\n<li>Negative feedback \u2013 e.g. when someone clicks \u201cI don&#8217;t want to see this\u201d on your ads<\/li>\n<\/ul>\n\n\n\n<p>You can check your Instagram ads\u2019 relevance score in Facebook Ads Manager reports by selecting the \u201cPerformance and Clicks\u201d standard report.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-64.png\" alt=\"instagram ads reporting\" style=\"width:500px\"\/><figcaption class=\"wp-element-caption\">Navigate between different reports<\/figcaption><\/figure>\n\n\n\n<p>A low Relevance Score of 1-3 points indicated that your Instagram ads aren\u2019t all too relevant to their target audience.<\/p>\n\n\n\n<p>However, a high Relevance Score of 6+ points can significantly lower your advertising costs as Facebook will prefer them to other competing ads, delivering your ads to a wide audience.<\/p>\n\n\n\n<p>You can usually improve your relevance scor by updating your <a href=\"https:\/\/karolakarlson.com\/ro\/instagram-ad-design-and-copy\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram ad design and copywriting<\/a>. Or you could try using a different <a href=\"https:\/\/karolakarlson.com\/ro\/instagram-ad-targeting\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram ad targeting<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Number of Conversions<\/h3>\n\n\n\n<p>Before you take a look at other Instagram ad metrics, you should first take a look at the number of ad impressions and conversions.<\/p>\n\n\n\n<p><b>If there\u2019s an ad that\u2019s performing incredibly well in terms of cost-per-click and conversion rate, but only brought a couple of conversions, it\u2019s not actually a well-performing ad.<\/b><\/p>\n\n\n\n<p>To see the number of an Instagram ad campaigns\u2019 clicks, impressions, and conversions, select the \u201cPerformance and Clicks\u201d report from the Columns menu.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-65.png\" alt=\"instagram ad reporting\" style=\"width:500px\"\/><figcaption class=\"wp-element-caption\">Use the &#8220;Performance and Clicks&#8221; report<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">3. Conversion Rate<\/h3>\n\n\n\n<p>Another important campaign metric to track in your Instagram reports is the conversion rate.<\/p>\n\n\n\n<p><b>Conversion rate indicates how big a percentage of the ad viewers convert on your offer. The conversion is defined by you in the campaign setup phase \u2013 it could be link clicks, signups, purchases, etc.<\/b><\/p>\n\n\n\n<p>To see your Instagram ad campaign\u2019s average conversion rate, you\u2019ll need to perform a quick calculation.<\/p>\n\n\n\n<p>Divide the number of ad impressions with the number of conversions and multiply the number by 100.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-66.png\" alt=\"instagram ad reporting\" style=\"width:500px\"\/><figcaption class=\"wp-element-caption\">Impressions<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">4. Cost Per Conversion<\/h3>\n\n\n\n<p><b>Your ads might be having an awesome click-through-rate, but if they don\u2019t convert, you won\u2019t get any new customers.<\/b><\/p>\n\n\n\n<p>That\u2019s why, the cost per conversion is your most important campaign metric \u2013 it shows how much an actual conversion (not an ad impression or click) cost you.<\/p>\n\n\n\n<p>In order to see the cost per conversion metric, you need to define your ad campaign\u2019s conversion during the setup process.<\/p>\n\n\n\n<p>Learn more: <a href=\"https:\/\/karolakarlson.com\/ro\/instagram-ads-cost-and-bidding\/\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram Ads Cost and Bidding in 2018 \u2013 Everything You Need to Know<\/a><\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-67.png\" alt=\"instagram ad reporting\" style=\"width:500px\"\/><figcaption class=\"wp-element-caption\">ALWAYS check the cost per conversion<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">5. Instagram Ad Frequency<\/h3>\n\n\n\n<p>The Instagram ad frequency shows how many times an avg. audience member has seen your ad.<\/p>\n\n\n\n<p><b>If your ad frequency reaches over 4 points, it means that most audience members have seen your ad for multiple times (and likely grown bored with it).<\/b><\/p>\n\n\n\n<p>To the ad frequency, go to the Facebook Ads Manager, click on a campaign, and in the reporting section select the Delivery view.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-68.png\" alt=\"instagram ad reporting\" style=\"width:500px\"\/><figcaption class=\"wp-element-caption\">Find frequency data in the &#8220;Delivery&#8221; repot<\/figcaption><\/figure>\n\n\n\n<p>Now, you can see the ad frequency on a campaign, ad set or ad level in the reporting table.<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/null-69.png\" alt=\"instagram ad reporting\" style=\"width:500px\"\/><figcaption class=\"wp-element-caption\">Ad frequency<\/figcaption><\/figure>\n\n\n\n<p><b>Tip:<\/b> Try to keep your Facebook ad frequency under 2-3 points. However, when working with Facebook remarketing campaigns, you can also let your ad frequency go higher.<\/p>\n\n\n\n<p><strong>Additional reading:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.facebook.com\/business\/help\/251850888259489\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>About Reporting in Facebook Ads Manager \u2013 the Official Guide<\/strong><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/karolakarlson.com\/ro\/facebook-advertising-hacks\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>28 Facebook Advertising Hacks for Skyrocketing Results<\/strong><\/a><\/li>\n<\/ul>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Just as Instagram advertising is similar to Facebook advertising, the reporting can be done in the same tool \u2013 Facebook Ads Manager. In the last chapter of our guide, you&#8217;ll learn what are the most important Instagram ad metrics and how to measure them. We&#8217;ll also offer you some additional tips for optimizing your ad campaign.<\/p>","protected":false},"author":1,"featured_media":1527,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[43],"tags":[63,47,48,44,60,62,14,61,32,38],"class_list":["post-1471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-instagram-ads-guide","tag-facebok-ads-manager","tag-instagram","tag-instagram-ad-campaign","tag-instagram-ads","tag-instagram-reporting","tag-metrics","tag-ppc","tag-reporting","tag-social-media-advertising","tag-social-media-marketing"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results<\/title>\n<meta name=\"description\" content=\"Learn to do Instagram ad reporting on the expert level. From the right Instagram advertising metrics to using the Ads Manager reports, here&#039;s everything you to know in 2018.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/karolakarlson.com\/ro\/instagram-ads-reporting\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results\" \/>\n<meta property=\"og:description\" content=\"Learn to do Instagram ad reporting on the expert level. From the right Instagram advertising metrics to using the Ads Manager reports, here&#039;s everything you to know in 2018.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/karolakarlson.com\/ro\/instagram-ads-reporting\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing Fix blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-09-04T11:12:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-28T16:01:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/instagram-ads-reporting.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@aggregate_blog\" \/>\n<meta name=\"twitter:site\" content=\"@aggregate_blog\" \/>\n<meta name=\"twitter:label1\" content=\"Scris de\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results\",\"datePublished\":\"2017-09-04T11:12:51+00:00\",\"dateModified\":\"2025-02-28T16:01:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/\"},\"wordCount\":1157,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/karolakarlson.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/instagram-ads-reporting.png\",\"keywords\":[\"facebok ads manager\",\"instagram\",\"instagram ad campaign\",\"instagram ads\",\"instagram reporting\",\"metrics\",\"PPC\",\"reporting\",\"social media advertising\",\"social media marketing\"],\"articleSection\":[\"Instagram ads guide\"],\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/\",\"url\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/\",\"name\":\"Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results\",\"isPartOf\":{\"@id\":\"https:\/\/karolakarlson.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/instagram-ads-reporting.png\",\"datePublished\":\"2017-09-04T11:12:51+00:00\",\"dateModified\":\"2025-02-28T16:01:08+00:00\",\"description\":\"Learn to do Instagram ad reporting on the expert level. From the right Instagram advertising metrics to using the Ads Manager reports, here's everything you to know in 2018.\",\"breadcrumb\":{\"@id\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#breadcrumb\"},\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#primaryimage\",\"url\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/instagram-ads-reporting.png\",\"contentUrl\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/instagram-ads-reporting.png\",\"width\":\"1400\",\"height\":\"600\",\"caption\":\"instagram ads reporting\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/karolakarlson.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/karolakarlson.com\/#website\",\"url\":\"https:\/\/karolakarlson.com\/\",\"name\":\"Marketing Fix blog\",\"description\":false,\"publisher\":{\"@id\":\"https:\/\/karolakarlson.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/karolakarlson.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ro-RO\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/karolakarlson.com\/#organization\",\"name\":\"Aggregate blog\",\"url\":\"https:\/\/karolakarlson.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\/\/karolakarlson.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2025\/03\/Marketing-Fix-2.png\",\"contentUrl\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2025\/03\/Marketing-Fix-2.png\",\"width\":948,\"height\":147,\"caption\":\"Aggregate blog\"},\"image\":{\"@id\":\"https:\/\/karolakarlson.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/aggregate_blog\",\"https:\/\/twitter.com\/Aggregate_blog\"]},{\"@type\":\"Person\",\"@id\":\"\",\"url\":\"https:\/\/karolakarlson.com\/ro\/author\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results","description":"Learn to do Instagram ad reporting on the expert level. From the right Instagram advertising metrics to using the Ads Manager reports, here's everything you to know in 2018.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/karolakarlson.com\/ro\/instagram-ads-reporting\/","og_locale":"ro_RO","og_type":"article","og_title":"Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results","og_description":"Learn to do Instagram ad reporting on the expert level. From the right Instagram advertising metrics to using the Ads Manager reports, here's everything you to know in 2018.","og_url":"https:\/\/karolakarlson.com\/ro\/instagram-ads-reporting\/","og_site_name":"Marketing Fix blog","article_published_time":"2017-09-04T11:12:51+00:00","article_modified_time":"2025-02-28T16:01:08+00:00","og_image":[{"width":1400,"height":600,"url":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/instagram-ads-reporting.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_creator":"@aggregate_blog","twitter_site":"@aggregate_blog","twitter_misc":{"Scris de":"","Timp estimat pentru citire":"8 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#article","isPartOf":{"@id":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/"},"author":{"name":"","@id":""},"headline":"Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results","datePublished":"2017-09-04T11:12:51+00:00","dateModified":"2025-02-28T16:01:08+00:00","mainEntityOfPage":{"@id":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/"},"wordCount":1157,"commentCount":0,"publisher":{"@id":"https:\/\/karolakarlson.com\/#organization"},"image":{"@id":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#primaryimage"},"thumbnailUrl":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/instagram-ads-reporting.png","keywords":["facebok ads manager","instagram","instagram ad campaign","instagram ads","instagram reporting","metrics","PPC","reporting","social media advertising","social media marketing"],"articleSection":["Instagram ads guide"],"inLanguage":"ro-RO","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/karolakarlson.com\/instagram-ads-reporting\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/","url":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/","name":"Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results","isPartOf":{"@id":"https:\/\/karolakarlson.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#primaryimage"},"image":{"@id":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#primaryimage"},"thumbnailUrl":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/instagram-ads-reporting.png","datePublished":"2017-09-04T11:12:51+00:00","dateModified":"2025-02-28T16:01:08+00:00","description":"Learn to do Instagram ad reporting on the expert level. From the right Instagram advertising metrics to using the Ads Manager reports, here's everything you to know in 2018.","breadcrumb":{"@id":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#breadcrumb"},"inLanguage":"ro-RO","potentialAction":[{"@type":"ReadAction","target":["https:\/\/karolakarlson.com\/instagram-ads-reporting\/"]}]},{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#primaryimage","url":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/instagram-ads-reporting.png","contentUrl":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/09\/instagram-ads-reporting.png","width":"1400","height":"600","caption":"instagram ads reporting"},{"@type":"BreadcrumbList","@id":"https:\/\/karolakarlson.com\/instagram-ads-reporting\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/karolakarlson.com\/"},{"@type":"ListItem","position":2,"name":"Instagram Ads Reporting and Optimization \u2013 Guide to 10x Results"}]},{"@type":"WebSite","@id":"https:\/\/karolakarlson.com\/#website","url":"https:\/\/karolakarlson.com\/","name":"Marketing Fix blog","description":false,"publisher":{"@id":"https:\/\/karolakarlson.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/karolakarlson.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ro-RO"},{"@type":"Organization","@id":"https:\/\/karolakarlson.com\/#organization","name":"Aggregate blog","url":"https:\/\/karolakarlson.com\/","logo":{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/karolakarlson.com\/#\/schema\/logo\/image\/","url":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2025\/03\/Marketing-Fix-2.png","contentUrl":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2025\/03\/Marketing-Fix-2.png","width":948,"height":147,"caption":"Aggregate blog"},"image":{"@id":"https:\/\/karolakarlson.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/aggregate_blog","https:\/\/twitter.com\/Aggregate_blog"]},{"@type":"Person","@id":"","url":"https:\/\/karolakarlson.com\/ro\/author\/"}]}},"_links":{"self":[{"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/posts\/1471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/comments?post=1471"}],"version-history":[{"count":0,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/posts\/1471\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/media\/1527"}],"wp:attachment":[{"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/media?parent=1471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/categories?post=1471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/tags?post=1471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}