{"id":200,"date":"2017-01-15T10:21:31","date_gmt":"2017-01-15T10:21:31","guid":{"rendered":"https:\/\/karolakarlson.com\/?p=200"},"modified":"2017-04-13T10:52:09","modified_gmt":"2017-04-13T10:52:09","slug":"10x-thinking","status":"publish","type":"post","link":"https:\/\/karolakarlson.com\/ro\/10x-thinking\/","title":{"rendered":"Think 10x Instead of 10%"},"content":{"rendered":"

The articles in the Ideas category aim to make you think different. Think different to boost creativity and take bold steps to improve your marketing results.<\/em><\/p>\n

Most marketing (and sales, and customer support, and…) teams aim for a 10% month-over-month growth in key metrics.<\/strong><\/p>\n

Let\u2019s get 10% more leads, 10% more cold calls, a 10% improvement in feedback scores\u2026<\/p>\n

The problem with 10% growth goals is that they nearly always fail to inspire. 10% seems attainable without a huge effort, by improving the current processes. In the end, no big steps are taken to bring about a significant improvement.<\/p>\n

Another issue with 10% is that when it fails, the difference is so small it doesn\u2019t deserve further investigation. Achieving 0-5% growth instead of 10% every month means no growth in the long term.<\/p>\n

What if you aimed for 10x growth in results every 3 months instead? ??<\/h4>\n

Ambitious long-term goals make us think out of the box and inspire to go through complicated changes with real impact.<\/p>\n

Brands won\u2019t redesign a poorly-performing website when aiming for a 10% growth in sales. They do it when aspiring to bigger goals.<\/p>\n

Here\u2019s a challenge: when thinking how you could improve your team\u2019s results, instead of being \u201creasonable\u201d, dream big.<\/p>\n

Think what you\u2019d do if you had to 10x the results in 3 months with an extra 100% budget.
\nThink how you\u2019d run your team if their (& your) jobs depended on getting the 10x results.
\nYou won\u2019t discover new tricks when playing by the old rules. So, change the game. <\/p>","protected":false},"excerpt":{"rendered":"

Most marketing teams aim for a 10% month-over-month growth in key metrics. What if you thought 10x instead of a 10% growth? <\/p>","protected":false},"author":2,"featured_media":201,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[7,22],"tags":[25,24,23],"class_list":["post-200","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-do-it-now","category-ideas","tag-10x","tag-growth","tag-ideas"],"blocksy_meta":[],"yoast_head":"\nThink 10x Instead of 10%<\/title>\n<meta name=\"description\" content=\"Most marketing teams aim for a 10% month-over-month growth in key metrics. What if you thought 10x instead of 10%?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/karolakarlson.com\/ro\/10x-thinking\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Think 10x Instead of 10%\" \/>\n<meta property=\"og:description\" content=\"Most marketing teams aim for a 10% month-over-month growth in key metrics. What if you thought 10x instead of 10%?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/karolakarlson.com\/ro\/10x-thinking\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing Fix blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-15T10:21:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-04-13T10:52:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/01\/posters2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Karola Karlson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@aggregate_blog\" \/>\n<meta name=\"twitter:site\" content=\"@aggregate_blog\" \/>\n<meta name=\"twitter:label1\" content=\"Scris de\" \/>\n\t<meta name=\"twitter:data1\" content=\"Karola Karlson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/karolakarlson.com\/10x-thinking\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/karolakarlson.com\/10x-thinking\/\"},\"author\":{\"name\":\"Karola Karlson\",\"@id\":\"https:\/\/karolakarlson.com\/#\/schema\/person\/308ade48bdbadc6a585e686f6bb21136\"},\"headline\":\"Think 10x Instead of 10%\",\"datePublished\":\"2017-01-15T10:21:31+00:00\",\"dateModified\":\"2017-04-13T10:52:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/karolakarlson.com\/10x-thinking\/\"},\"wordCount\":257,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/karolakarlson.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/karolakarlson.com\/10x-thinking\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/01\/posters2.png\",\"keywords\":[\"10x\",\"growth\",\"ideas\"],\"articleSection\":[\"Do It Now\",\"Ideas\"],\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/karolakarlson.com\/10x-thinking\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/karolakarlson.com\/10x-thinking\/\",\"url\":\"https:\/\/karolakarlson.com\/10x-thinking\/\",\"name\":\"Think 10x Instead of 10%\",\"isPartOf\":{\"@id\":\"https:\/\/karolakarlson.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/karolakarlson.com\/10x-thinking\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/karolakarlson.com\/10x-thinking\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/01\/posters2.png\",\"datePublished\":\"2017-01-15T10:21:31+00:00\",\"dateModified\":\"2017-04-13T10:52:09+00:00\",\"description\":\"Most marketing teams aim for a 10% month-over-month growth in key metrics. What if you thought 10x instead of 10%?\",\"breadcrumb\":{\"@id\":\"https:\/\/karolakarlson.com\/10x-thinking\/#breadcrumb\"},\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/karolakarlson.com\/10x-thinking\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\/\/karolakarlson.com\/10x-thinking\/#primaryimage\",\"url\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/01\/posters2.png\",\"contentUrl\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/01\/posters2.png\",\"width\":1400,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/karolakarlson.com\/10x-thinking\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/karolakarlson.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Think 10x Instead of 10%\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/karolakarlson.com\/#website\",\"url\":\"https:\/\/karolakarlson.com\/\",\"name\":\"Marketing Fix blog\",\"description\":false,\"publisher\":{\"@id\":\"https:\/\/karolakarlson.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/karolakarlson.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ro-RO\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/karolakarlson.com\/#organization\",\"name\":\"Aggregate blog\",\"url\":\"https:\/\/karolakarlson.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\/\/karolakarlson.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2025\/03\/Marketing-Fix-2.png\",\"contentUrl\":\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2025\/03\/Marketing-Fix-2.png\",\"width\":948,\"height\":147,\"caption\":\"Aggregate blog\"},\"image\":{\"@id\":\"https:\/\/karolakarlson.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/aggregate_blog\",\"https:\/\/twitter.com\/Aggregate_blog\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/karolakarlson.com\/#\/schema\/person\/308ade48bdbadc6a585e686f6bb21136\",\"name\":\"Karola Karlson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\/\/karolakarlson.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/93458043106cc0669f972f9a15547a37?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/93458043106cc0669f972f9a15547a37?s=96&d=mm&r=g\",\"caption\":\"Karola Karlson\"},\"url\":\"https:\/\/karolakarlson.com\/ro\/author\/karola-karlson\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Think 10x Instead of 10%","description":"Most marketing teams aim for a 10% month-over-month growth in key metrics. What if you thought 10x instead of 10%?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/karolakarlson.com\/ro\/10x-thinking\/","og_locale":"ro_RO","og_type":"article","og_title":"Think 10x Instead of 10%","og_description":"Most marketing teams aim for a 10% month-over-month growth in key metrics. What if you thought 10x instead of 10%?","og_url":"https:\/\/karolakarlson.com\/ro\/10x-thinking\/","og_site_name":"Marketing Fix blog","article_published_time":"2017-01-15T10:21:31+00:00","article_modified_time":"2017-04-13T10:52:09+00:00","og_image":[{"width":1400,"height":600,"url":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/01\/posters2.png","type":"image\/png"}],"author":"Karola Karlson","twitter_card":"summary_large_image","twitter_creator":"@aggregate_blog","twitter_site":"@aggregate_blog","twitter_misc":{"Scris de":"Karola Karlson","Timp estimat pentru citire":"1 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/karolakarlson.com\/10x-thinking\/#article","isPartOf":{"@id":"https:\/\/karolakarlson.com\/10x-thinking\/"},"author":{"name":"Karola Karlson","@id":"https:\/\/karolakarlson.com\/#\/schema\/person\/308ade48bdbadc6a585e686f6bb21136"},"headline":"Think 10x Instead of 10%","datePublished":"2017-01-15T10:21:31+00:00","dateModified":"2017-04-13T10:52:09+00:00","mainEntityOfPage":{"@id":"https:\/\/karolakarlson.com\/10x-thinking\/"},"wordCount":257,"commentCount":1,"publisher":{"@id":"https:\/\/karolakarlson.com\/#organization"},"image":{"@id":"https:\/\/karolakarlson.com\/10x-thinking\/#primaryimage"},"thumbnailUrl":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/01\/posters2.png","keywords":["10x","growth","ideas"],"articleSection":["Do It Now","Ideas"],"inLanguage":"ro-RO","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/karolakarlson.com\/10x-thinking\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/karolakarlson.com\/10x-thinking\/","url":"https:\/\/karolakarlson.com\/10x-thinking\/","name":"Think 10x Instead of 10%","isPartOf":{"@id":"https:\/\/karolakarlson.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/karolakarlson.com\/10x-thinking\/#primaryimage"},"image":{"@id":"https:\/\/karolakarlson.com\/10x-thinking\/#primaryimage"},"thumbnailUrl":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/01\/posters2.png","datePublished":"2017-01-15T10:21:31+00:00","dateModified":"2017-04-13T10:52:09+00:00","description":"Most marketing teams aim for a 10% month-over-month growth in key metrics. What if you thought 10x instead of 10%?","breadcrumb":{"@id":"https:\/\/karolakarlson.com\/10x-thinking\/#breadcrumb"},"inLanguage":"ro-RO","potentialAction":[{"@type":"ReadAction","target":["https:\/\/karolakarlson.com\/10x-thinking\/"]}]},{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/karolakarlson.com\/10x-thinking\/#primaryimage","url":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/01\/posters2.png","contentUrl":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2017\/01\/posters2.png","width":1400,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/karolakarlson.com\/10x-thinking\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/karolakarlson.com\/"},{"@type":"ListItem","position":2,"name":"Think 10x Instead of 10%"}]},{"@type":"WebSite","@id":"https:\/\/karolakarlson.com\/#website","url":"https:\/\/karolakarlson.com\/","name":"Marketing Fix blog","description":false,"publisher":{"@id":"https:\/\/karolakarlson.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/karolakarlson.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ro-RO"},{"@type":"Organization","@id":"https:\/\/karolakarlson.com\/#organization","name":"Aggregate blog","url":"https:\/\/karolakarlson.com\/","logo":{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/karolakarlson.com\/#\/schema\/logo\/image\/","url":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2025\/03\/Marketing-Fix-2.png","contentUrl":"https:\/\/karolakarlson.com\/wp-content\/uploads\/2025\/03\/Marketing-Fix-2.png","width":948,"height":147,"caption":"Aggregate blog"},"image":{"@id":"https:\/\/karolakarlson.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/aggregate_blog","https:\/\/twitter.com\/Aggregate_blog"]},{"@type":"Person","@id":"https:\/\/karolakarlson.com\/#\/schema\/person\/308ade48bdbadc6a585e686f6bb21136","name":"Karola Karlson","image":{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/karolakarlson.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/93458043106cc0669f972f9a15547a37?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/93458043106cc0669f972f9a15547a37?s=96&d=mm&r=g","caption":"Karola Karlson"},"url":"https:\/\/karolakarlson.com\/ro\/author\/karola-karlson\/"}]}},"_links":{"self":[{"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/posts\/200","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/comments?post=200"}],"version-history":[{"count":0,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/posts\/200\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/media\/201"}],"wp:attachment":[{"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/media?parent=200"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/categories?post=200"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/karolakarlson.com\/ro\/wp-json\/wp\/v2\/tags?post=200"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}