{"id":5194,"date":"2020-02-21T13:07:30","date_gmt":"2020-02-21T13:07:30","guid":{"rendered":"https:\/\/karolakarlson.com\/?p=5194"},"modified":"2025-05-06T13:16:15","modified_gmt":"2025-05-06T13:16:15","slug":"instagram-story-ad-examples","status":"publish","type":"post","link":"https:\/\/karolakarlson.com\/ro\/instagram-story-ad-examples\/","title":{"rendered":"40 Instagram Story Ad Examples in 2024 (Static + Video ads)"},"content":{"rendered":"<p><strong>Looking for the best Instagram story ad examples?<\/strong><\/p>\n\n\n\n<p>We\u2019ve done all the hard work for you, spending the past few weeks browsing around Instagram. And we found some inspiring stuff\u2026 \ud83d\udc8e<\/p>\n\n\n\n<p><strong>This article features the following categories of Instagram stories:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Bad examples of Instagram stories<\/li>\n\n\n\n<li>Good examples of Instagram story image ads<\/li>\n\n\n\n<li>The best Instagram story video ads<\/li>\n\n\n\n<li>Cool Instagram story examples<\/li>\n<\/ul>\n\n\n\n<p>But first, a few words on the current state of advertising Instagram stories.<\/p>\n\n\n\n<p><strong>When scrolling through the IG stories to catch cool ad examples, 80% of all the ads were not optimized for the Instagram Story placement<\/strong><\/p>\n\n\n\n<p>This means that <strong>a lot of brands are missing out on the full potential <\/strong>of the IG stories ad placement<\/p>\n\n\n\n<p>What about you?<\/p>\n\n\n\n<p>Have you uploaded all the correct <strong>Instagram and <a class=\"rank-math-link\" href=\"https:\/\/karolakarlson.com\/ro\/facebook-ad-specs-and-size\/\">Facebook ads size<\/a><\/strong> options to your campaigns? And is each of the uploaded formats following the specific placement\u2019s best practices?<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/WAn-kqMWQUt1xDp59RsBMalipzJlm1r_OCK1QWbYIOP_7ALXCpspBxA1A0rrBPoDjXhGV5ECOy_zggDtuDcZRRMN70LG7Jgcj2JhEZkfXOu0Yfjst3XfvRzoOXj75AUoq5p_iZqF\" alt=\"\" style=\"width:227px;height:82px\"\/><\/figure>\n\n\n\n<p>Either way, this article will give you plenty of good ideas on how to improve your Instagram story ads. On top of that, you\u2019ll also see some nice examples of Instagram story posts by popular brands.<\/p>\n\n\n\n<p>See more ad examples here:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a aria-label=\"162 Best Facebook Ad Examples (opens in a new tab)\" class=\"rank-math-link\" href=\"https:\/\/karolakarlson.com\/ro\/best-facebook-ad-examples\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>215+Best Facebook Ad Examples<\/strong><\/a><\/li>\n\n\n\n<li><a aria-label=\"84 Best Instagram Ad Examples (opens in a new tab)\" class=\"rank-math-link\" href=\"https:\/\/karolakarlson.com\/ro\/instagram-ad-examples\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>84 Best Instagram Ad Examples<\/strong><\/a><\/li>\n\n\n\n<li><strong><a href=\"https:\/\/karolakarlson.com\/ro\/linkedin-ad-examples\/\" target=\"_blank\" rel=\"noreferrer noopener\">100+ LinkedIn Ad Examples for B2B Brands<\/a><\/strong><\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Quick tip: Create Meta ad creatives with AI tools.<\/h2>\n\n\n\n<p>Click on the GIF below to try the best AI tool for Meta ads generation. (2023 update &amp; recommendation.)<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><a href=\"https:\/\/free-trial.adcreative.ai\/r9l28aiwzvru\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"1200\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2021\/02\/adcreatives.gif\" alt=\"ad creatives with ai\" class=\"wp-image-6001\" style=\"width:480px;height:600px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2021\/02\/adcreatives.gif 960w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2021\/02\/adcreatives-768x960.gif 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bad Instagram ad examples<\/h2>\n\n\n\n<p><strong>Let\u2019s start off by understanding how your Instagram ads <em>should not<\/em> look.<\/strong><\/p>\n\n\n\n<p>The following examples of the ads running in the Instagram stories use the old Facebook news feed image size (1200 x 628 pixels), others feature a square image with no copy nor clear call-to-action.<\/p>\n\n\n\n<p>This is not to trash any particular brand\u2019s ads. <\/p>\n\n\n\n<p>The goal is to show you examples of ads that could be improved big-time, so that you can better asses your own Instagram (and Facebook) story ads.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/IgAqUv7IIuM8h5pJjyQjmdSq2e14uqYLhEx8MupsY-r-O4SFS60jOV5hKBUPY21hGZ4GphypspAowUQnnlq9L6WO2cKztUpeEc7STJ-g6kmH2X3wKXK3H7w77hoAdijcp72GWlvF\" alt=\"bad instagram story ad examples\" style=\"width:550px;height:367px\"\/><\/figure>\n\n\n\n<p>Here\u2019s a <strong>quick checklis<\/strong>t to analyze if your<strong> story ads<\/strong> follow the key best practices:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Are the ads in the<strong> correct size<\/strong> (1080 x 1920 pixels)?<\/li>\n\n\n\n<li>Do the ads have <strong>in-image copy <\/strong>and a <strong>call-to-action<\/strong>?<\/li>\n\n\n\n<li>Are you asking the viewer to <strong>swipe up<\/strong> \u2013 verbally or visually?<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Good examples of Instagram story image ads<\/h2>\n\n\n\n<p>In general, <strong>video ads work better on Instagram<\/strong> than static image ads.&nbsp;<\/p>\n\n\n\n<p>However, there\u2019s not always time and resources to create a video ad for every single campaign.<\/p>\n\n\n\n<p>That\u2019s ok \u2013 there\u2019s also plenty of <strong>good examples of IG stories using a static image<\/strong> that are working well. You will see them up next.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#1 Bloomberg<\/h2>\n\n\n\n<p>This Instagram story ad example by Bloomberg Businessweek is great for several reasons:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>It has a <strong>bright background color<\/strong> that differentiates it from the regular posts from friends<\/li>\n\n\n\n<li><strong>The text and illustration are placed almost perfectly <\/strong>(the text above could be slightly lower not to be covered by the logo and \u201csponsored\u201d message)<\/li>\n\n\n\n<li>It has a <strong>clear call-to-action<\/strong> (Subscribe)<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/Y3pARWvucVxhSKsIRywL7PpN8xqAxmjjr3FqH7yiUQcyf9A2_dR1roHsWEpylqd0FAAf55nzAp5CXsmqKFQzySyZJLKCvZD0RYV07wy3knaWvD8HJEv3x4EEx6rTQYFWbsr4Mr45\" alt=\"Bloomberg Instagram story ad example\" style=\"width:304px;height:654px\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#2 Bolt Food<\/h2>\n\n\n\n<p>The Bolt food Instagram story example is also<strong> visually different from the regular Instagram stories<\/strong>. (I consider it a big success factor when it comes to getting your story ads noticed.)<\/p>\n\n\n\n<p>It\u2019s also clear what the ad is about from the first glance: food, delivery.<\/p>\n\n\n\n<p>On top of that, it <strong>mentions the value proposition<\/strong> (cheap delivery) and hints that people are supposed to <strong>\u201cswipe up.\u201d<\/strong><br><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/f52_BL4wp08uyIAZitkrl0xP5g3KQc0kMNwLcf0Qi7eWU0qhC6nRU-YeUobVpHo2gLLLyNHwOMJGxSGY2QlBelU7jEwER_r5_Pbo48rpznEpKKIAw_mvcTNTttV4x8wWt3z85DH0\" alt=\"Bolt Food Instagram story ad example\" style=\"width:304px;height:654px\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#3 Babbel<\/h2>\n\n\n\n<p>Babbel\u2019s ad asks the viewer a question which makes you automatically engage with the ad. Once you answer \u201cyes,\u201d you\u2019ll have enough time to explore the rest of the ad.&nbsp;<\/p>\n\n\n\n<p>Also, <strong>notice the layout of this ad<\/strong> \u2013 by mixing a solid color background and stock image background, the ad is split into 2 scenes.<\/p>\n\n\n\n<p><strong>Tip: <\/strong>Splitting your Instagram story ad visuals into 2 or 3 parts is a very convenient hack in case you don\u2019t have a suitable portrait-format image.<br><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/hAdd_GFKVdYj6LbrAAp5-xIsv0PHY36hys9SjBN-ooNLtJ67oiTf5cDxYven53j3xc85hXxRss-0Xi0elckxjwai3SDZKE7OamOgIvhi8AGqJYVXBIcoRJSjqjHrU9Git9aRulYs\" alt=\"Babbel Instagram ad example\" style=\"width:303px;height:656px\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#4 Udemy<\/h2>\n\n\n\n<p>This Udemy ad is a basic example of a Facebook ad visual adapted to Instagram Stories format.<\/p>\n\n\n\n<p>You can use a similar approach of<strong> placing part of your Facebook ad copy in the Instagram story ad image<\/strong> to deliver the message.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1125\" height=\"2436\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/null-35.png\" alt=\"Udemy Instagram story ad example\" class=\"wp-image-5173\" style=\"width:305px;height:660px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/null-35.png 1125w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/null-35-768x1663.png 768w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/null-35-709x1536.png 709w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/null-35-946x2048.png 946w\" sizes=\"auto, (max-width: 1125px) 100vw, 1125px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#5 Fj\u00e4llr\u00e4ven<\/h2>\n\n\n\n<p>A very simple Instagram story ad that <strong>showcases the products<\/strong> in a well-curated portrait format.<\/p>\n\n\n\n<p><strong>Tip:<\/strong> When adding copy to your Instagram story ad creatives, place it on top or in the middle \u2013 that\u2019s the part of the ad people will look in the first place.<br><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/Q2wayh55N_7DDz5MgrM0Vkp82RnIW09X4eucIWYSdMUeHNHqM1mo33IRhoA6wRyLXp54gpXFism6ZWzcdQWciWQxf7ixs4IEm6Z9U0Cwz86oPi7pqaYOGAbq0nXQh79KF4uPm8jm\" alt=\"Fjallraven Instagram story ad example\" style=\"width:304px;height:655px\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#6 Acadium<\/h2>\n\n\n\n<p>Here\u2019s one good example of a square-format ad used in the Instagram story placement.<\/p>\n\n\n\n<p>The ad image features relevant copy and the background color (added automatically by Facebook when you use an ad image in 1:1 or in landscape format) complements the above image.<br><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/GDzK_Zb2INkjBqQy26Ngzh0B28Dt9lbk71Xv-Leryfmkfn0qmL7hmp-oXO73Kn7lvCAvAZeQNGuJE1jWxJ4NbKC1f5rYi5kTIjZcRPy1lElf1mVGj0EJrOOe9TqQ8fNNJ9-Di88G\" alt=\"Acadium Instagram story image ad example\" style=\"width:303px;height:655px\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#7 Khaite<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/rOWWVoARV3JwTXd7FiSx7EXlA9mUP66pXsHmvvb-lbsjee5XmhxeCswVto-qEEC3mIZz9bX4ywWoyH0A89v1C_gjZNv2bW4L-3eprYTw7mYXLPulYDC4-t7zasPt5yTxyucmFsjm\" alt=\"Khaite Instagram story ad example\" style=\"width:308px;height:666px\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#8 Dale Ventures<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/Ixo3SRHdztD3bS6TqjrElE_6u6TOAovXGC9o7zDX462oa6rS4cbP4PUZa286Cvc4PEo88kJ6Zf4F_QanwEGFP840MFeo-P6fvZMBQWcc_bh7dauQw5kzdzwVdxdsbjnz2CgxDeCm\" alt=\"Best instagram story ads\" style=\"width:300px;height:649px\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#9 The Economist<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/99CwUUN0wQyGwaPegFIHV6XEMaLGfSc6T5PCVUhGogpkr5HI3zYVGbEkAOG3q1M1NVhps5G7OSj5nG0Pe1D9C7N9Qrf5hkLzQ59ONQ_n6-rYL1RPnu4QiwjqGgHP2zun3nZT88oQ\" alt=\"The Economist Instagram story image ad example\" style=\"width:302px;height:654px\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#10 The Sill<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/CmY_r_lOcSGybTFdvPtqgIZEJv3vB70kQfJ57H7RLI5KAIas4hkKX9FO5L7vHhCZ7r1F7l6CauqXtnL7PDi0V-nx19z8F0U_tr_QaopveerB5gdGBE_Ull08VR2XY5ku5XwKHXDi\" alt=\"Instagram story ad example\" style=\"width:305px;height:540px\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">The best Instagram story video ad examples<\/h2>\n\n\n\n<p>Instagram story video ads is a great channel both for<strong> building brand awareness<\/strong> and <strong>engaging with existing customers<\/strong>.<\/p>\n\n\n\n<p>In case you\u2019lll get inspired by the upcoming video ad example, here\u2019s a list of <a href=\"https:\/\/karolakarlson.com\/ro\/instagram-ad-specs-and-size\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Instagram ad specs &amp; sizes<\/a> to follow.<\/p>\n\n\n\n<p><strong>Tip: <\/strong>According to <a href=\"https:\/\/business.instagram.com\/a\/stories-ads\">Facebook<\/a>, 60% of Instagram stories are viewed with sound-on, so <strong>add some background music to your video ads<\/strong>.<\/p>\n\n\n\n<p>Read more about various Instagram story ad success stories <a href=\"https:\/\/business.instagram.com\/success\/?case_study_tags[0]=stories-ad\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/giphy-1.gif\" alt=\"Instagram story ad examples 2020\" class=\"wp-image-5231\" style=\"width:162px;height:161px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/giphy-1.gif 600w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/giphy-1-125x125.gif 125w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<p>Let\u2019s get to the best part of this article now \u2013 the Instagram story video ad examples.<\/p>\n\n\n\n<p>\u2757\u2757\u2757<strong>NB: Due to the big size of GIF files, we have included a static image of each video ad and added a link to the GIF file, so that you can see the video.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#11 Deliveroo<\/h2>\n\n\n\n<p>This Instagram story ad is a good example of brand awareness advertising.<\/p>\n\n\n\n<p>Here\u2019s what makes this ad great:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The colors<\/strong> \u2013 branded and differentiated from the regular story posts<\/li>\n\n\n\n<li><strong>Custom text design<\/strong> that has has a high contrast with the background<\/li>\n\n\n\n<li><strong>Fast-paced movement<\/strong> \u2013 you won\u2019t get bored and swipe right<\/li>\n<\/ul>\n\n\n\n<p><strong>Tip: <\/strong>If you want people to swipe up after seeing your video, <strong>add a 3-5 second ending scene <\/strong>to your video ad with your <strong>logo<\/strong> and a clear <strong>call-to-action<\/strong>.<\/p>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" href=\"https:\/\/drive.google.com\/file\/d\/13g1oMizRhW7bxFFYOBw-JHFUxMLKzOI7\/view?usp=sharing\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"787\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/deliveroo-instagram-story-ad-example.png\" alt=\"Deliveroo Instagram Story ad\" class=\"wp-image-5271\" style=\"width:286px;height:508px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/deliveroo-instagram-story-ad-example.png 787w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/deliveroo-instagram-story-ad-example-768x1366.png 768w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/deliveroo-instagram-story-ad-example-864x1536.png 864w\" sizes=\"auto, (max-width: 787px) 100vw, 787px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#12 iDeal<\/h2>\n\n\n\n<p>The iDeal ad is a cool example of an <strong>Instagram story video ad split into 2 scenes<\/strong>.&nbsp;<\/p>\n\n\n\n<p>The first part of the ad is almost static and features the product and special offer message, The second part of the ad shows a fast-paced video that keeps the viewer engaged.<\/p>\n\n\n\n<p>See the full video ad <a href=\"https:\/\/drive.google.com\/file\/d\/1OjgvTL5BoqwlLaPA3EKRaft7S-Z_tf20\/view?usp=sharing\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"649\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/iDeal-Instagram-Story-ad.png\" alt=\"iDeal Instagram Story ad\" class=\"wp-image-5274\" style=\"width:290px;height:625px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/iDeal-Instagram-Story-ad.png 649w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/iDeal-Instagram-Story-ad-712x1536.png 712w\" sizes=\"auto, (max-width: 649px) 100vw, 649px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#13, #14 AirBaltic<\/h2>\n\n\n\n<p>airBaltic likes to get their messages delivered.<\/p>\n\n\n\n<p>If you won\u2019t get their static image Instagram story ad (which is already a very good example of a brightly-colored ad with a clear message) &#8230;<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/YyOCbD7dBC0Iqe6FNarVfOlQt6e_cYww6s9Gv_F-yPnHOq4BNV87r67wjjgDbBhLFUryy_wzvQjMS3MkY0SF60_IF6x45eSewxkXftY-xOLFoOU7YiIcVhXYSN0GmJIWZxnXi6Az\" alt=\"Airbaltic Instagram story ad example\" style=\"width:295px;height:636px\"\/><\/figure>\n\n\n\n<p>Then you will certainly get the message after seeing their video ad. \ud83d\udd25<\/p>\n\n\n\n<p>Notice how <strong>fast-paced<\/strong> the ad is: a must-have for all Instagram story ads. Also, the font, colors, and content is different enough to keep on looking to the end.<\/p>\n\n\n\n<p>The ad\u2019s <strong>final scene <\/strong>has a <strong>green arrow icon pointing up<\/strong> that helps to emphasize the \u201cswipe up\u201d suggestion.<\/p>\n\n\n\n<p>See the full video ad <a aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1IBMMT1ZpSYJg1Yknkpninoce-7FSTRI9\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"872\" height=\"1560\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/airbaltic-instagram-story-ad-example.png\" alt=\"airbaltic instagram story ad example\" class=\"wp-image-5276\" style=\"width:292px;height:522px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/airbaltic-instagram-story-ad-example.png 872w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/airbaltic-instagram-story-ad-example-768x1374.png 768w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/airbaltic-instagram-story-ad-example-859x1536.png 859w\" sizes=\"auto, (max-width: 872px) 100vw, 872px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#15 Netflix<\/h2>\n\n\n\n<p>The main thing I like about this Netflix Instagram story ad example is its <strong>plain promotion of the logo<\/strong>.<\/p>\n\n\n\n<p>The ultimate brand awareness ad.<\/p>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1cumKs0NuSMouobLDJXNgKrELHwNVhIHX\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"655\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/netflix-instagram-story-ad-example.png\" alt=\"netflix instagram story ad example\" class=\"wp-image-5277\" style=\"width:286px;height:611px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/netflix-instagram-story-ad-example.png 655w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/netflix-instagram-story-ad-example-718x1536.png 718w\" sizes=\"auto, (max-width: 655px) 100vw, 655px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#16 Acne Studios<\/h2>\n\n\n\n<p><strong>If you\u2019re lacking good video content <\/strong>to turn into Instagram ads, you can follow the example of Acne Studios.&nbsp;<\/p>\n\n\n\n<p>The below ad example essentially <strong>mixes together a range of product photos and solid typographical elements<\/strong>, creating an engaging video ad.<\/p>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1vNftQO-Qc2DOPtBp1acBU3xy2bpdt5S5\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"647\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/acne-studios-instagram-story.png\" alt=\"acne studios instagram story\" class=\"wp-image-5278\" style=\"width:296px;height:640px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/acne-studios-instagram-story.png 647w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/acne-studios-instagram-story-710x1536.png 710w\" sizes=\"auto, (max-width: 647px) 100vw, 647px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#17 Artsy<\/h2>\n\n\n\n<p>Here\u2019s another example of an Instagram story ad that <strong>uses images and typography<\/strong>, but has the effect of a video ad.&nbsp;<\/p>\n\n\n\n<p>Also, the <strong>black text on a white background<\/strong> contrasts perfectly with other posts that you\u2019re scrolling through when browsing stories.<\/p>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1eWmA3EU2Zx8MKdMQib0rCIPq5gWysH5_\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"649\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/artsy-instagram-story-example.png\" alt=\"artsy instagram story example\" class=\"wp-image-5279\" style=\"width:290px;height:625px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/artsy-instagram-story-example.png 649w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/artsy-instagram-story-example-712x1536.png 712w\" sizes=\"auto, (max-width: 649px) 100vw, 649px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#18 Milkshake<\/h2>\n\n\n\n<p>Here\u2019s a list of things that the Milkshake ad gets right:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Fast movement<\/strong> throughout the video<\/li>\n\n\n\n<li><strong>Bright colors<\/strong> and well-placed copy<\/li>\n\n\n\n<li>The <strong>app frame <\/strong>(shows immediately it\u2019s a mobile app)<\/li>\n\n\n\n<li><strong>Logical storytelling <\/strong>throughout the ad<\/li>\n\n\n\n<li><strong>Final scenes<\/strong> with a<strong> solid background<\/strong> and a clear <strong>call-to-action<\/strong><\/li>\n<\/ul>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1fAUEZURtnVZStrjvSAci9VbEBj5uXsLT\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"718\" height=\"1556\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/milkshare-instagram-story-ad-example.png\" alt=\"milkshake instagram story ad example\" class=\"wp-image-5280\" style=\"width:288px;height:623px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/milkshare-instagram-story-ad-example.png 718w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/milkshare-instagram-story-ad-example-709x1536.png 709w\" sizes=\"auto, (max-width: 718px) 100vw, 718px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#19 Calm<\/h2>\n\n\n\n<p>Calm\u2019s Instagram story <strong>asks the viewer to take a break<\/strong> (from anxiously scrolling through tens of stories).<\/p>\n\n\n\n<p>That\u2019s a very <strong>cool approach<\/strong> as their meditation app\u2019s key benefit is learning to <strong>slow down <\/strong>and be more mindful. And<strong> that feeling is already created by their ad<\/strong>, making the perfect introduction to the app.<\/p>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/14KPZxMiHqTEZ5UUM8GsNJxyLjwqzj_w4\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"632\" height=\"1130\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/calm-video-ad.png\" alt=\"calm video ad\" class=\"wp-image-5281\" style=\"width:295px;height:527px\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Meta ads x AI tools: Save 10x time<\/h2>\n\n\n\n<p>Have you tried creating Meta ads with AI tools? We tested uploading a few lines of text, a logo, and an image. And look what we got: 50+ different ad layouts in 60 seconds. <a href=\"https:\/\/free-trial.adcreative.ai\/r9l28aiwzvru\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Try it here<\/a>. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-video\"><video autoplay controls src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2023\/05\/Screen-Recording-2023-05-23-at-10.30.37.mov\"><\/video><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#20 H&amp;M<\/h2>\n\n\n\n<p>The H&amp;M Instagram story ad is the perfect example of <strong>brand awareness videos<\/strong> run by many large consumer brands.<\/p>\n\n\n\n<p>The goal of such ads is generally to<strong> stay top-of-mind<\/strong> for a large audience.<\/p>\n\n\n\n<p>The best practice with such ads is to <strong>open up by showcasing your logo<\/strong>, show <strong>well-filmed scenes<\/strong> in between, and also close the ad by<strong> repeating your brand\u2019s name <\/strong>or showing the logo.<\/p>\n\n\n\n<p>See the full video ad <a aria-label=\"here. (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1JFgmXEYr9n4IrBTFjE8FkCcqrfrIt3gr\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here.<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"649\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/hm-video-ad.png\" alt=\"hm video ad example\" class=\"wp-image-5282\" style=\"width:293px;height:632px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/hm-video-ad.png 649w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/hm-video-ad-712x1536.png 712w\" sizes=\"auto, (max-width: 649px) 100vw, 649px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#21 Slidequest<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1_aOOjLrKKxnV9Y7AElxf5wsZz369Fxyv\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"716\" height=\"1554\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/slidequest-instagram-story-ad.png\" alt=\"slidequest instagram story ad\" class=\"wp-image-5283\" style=\"width:296px;height:641px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/slidequest-instagram-story-ad.png 716w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/slidequest-instagram-story-ad-708x1536.png 708w\" sizes=\"auto, (max-width: 716px) 100vw, 716px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#22 Harvard Business Review<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1g2QXOOGFboT1uBd-aYqbCR9SMmEbadcd\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"641\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/hbr-instagram-story-ad.png\" alt=\"hbr instagram story ad\" class=\"wp-image-5285\" style=\"width:294px;height:641px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/hbr-instagram-story-ad.png 641w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/hbr-instagram-story-ad-703x1536.png 703w\" sizes=\"auto, (max-width: 641px) 100vw, 641px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#23 Prequel<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1jblmnElrN5X3xxz_k-BTtqLiOr-j3BKn\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"645\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/prequel-instagram-story-ad.png\" alt=\"prequel instagram story ad\" class=\"wp-image-5286\" style=\"width:292px;height:633px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/prequel-instagram-story-ad.png 645w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/prequel-instagram-story-ad-708x1536.png 708w\" sizes=\"auto, (max-width: 645px) 100vw, 645px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#24 Favro<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1julJDri_Co1TafQaeFIX1-roG8QVHReT\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"714\" height=\"1548\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/favro-instagram-story-ad.png\" alt=\"favro instagram story ad\" class=\"wp-image-5287\" style=\"width:297px;height:644px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/favro-instagram-story-ad.png 714w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/favro-instagram-story-ad-708x1536.png 708w\" sizes=\"auto, (max-width: 714px) 100vw, 714px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#25, #26 KLM<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1mpnHRQX-BNQ0QEoH3MIL3KNj-rnkyQaG\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"649\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/klm-instagram-story-ad-example.png\" alt=\"klm instagram story ad example\" class=\"wp-image-5288\" style=\"width:297px;height:642px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/klm-instagram-story-ad-example.png 649w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/klm-instagram-story-ad-example-712x1536.png 712w\" sizes=\"auto, (max-width: 649px) 100vw, 649px\" \/><\/figure>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1AHjnKyi4mFn3TTdKiD0hbQjHdHZtTBFk\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"884\" height=\"1548\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/klm-instagram-story-ad-example-2.png\" alt=\"klm instagram story ad example 2\" class=\"wp-image-5289\" style=\"width:301px;height:527px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/klm-instagram-story-ad-example-2.png 884w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/klm-instagram-story-ad-example-2-768x1345.png 768w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/klm-instagram-story-ad-example-2-877x1536.png 877w\" sizes=\"auto, (max-width: 884px) 100vw, 884px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#27 Udacity<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/199CFJ7SqtZfL419ELR9GLKNs6-WTnLfH\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"647\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/udacity-instagram-story-ad.png\" alt=\"best instagram story examples\" class=\"wp-image-5290\" style=\"width:294px;height:636px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/udacity-instagram-story-ad.png 647w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/udacity-instagram-story-ad-710x1536.png 710w\" sizes=\"auto, (max-width: 647px) 100vw, 647px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#28 Xoom<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1HgKucYjHtrDjLoG_dqCX_skkJeR76qUV\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"649\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/paypal-instagram-story-example.png\" alt=\"paypal instagram story example\" class=\"wp-image-5291\" style=\"width:282px;height:608px\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#29 Vivo<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1SOwzrYP3FHIONVCj3sN5Jh4p76ONrOA8\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"653\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/barefoot-shoes-instagram-story-ad.png\" alt=\"barefoot shoes instagram story ad\" class=\"wp-image-5292\" style=\"width:289px;height:619px\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#30 Vogue Business<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1lNsXytOOBdUhzKMkTdMuGqlqP_Zg1fyH\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"642\" height=\"1388\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/Vogue-Business-IG-story-ad.png\" alt=\"Vogue Business IG story ad\" class=\"wp-image-5293\" style=\"width:292px;height:630px\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#31 Biteable<\/h2>\n\n\n\n<p>See the full video ad <a href=\"https:\/\/drive.google.com\/file\/d\/1AUQ6hXTMJkWXc02WbgLJzD93DY18yoMq\/view?usp=sharing\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"662\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/biteable-instagram-story-ad-example.png\" alt=\"biteable instagram story ad example\" class=\"wp-image-5294\" style=\"width:291px;height:614px\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#32 Turkish Airlines<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1VFbOiGxyj0hDU9Wmy46JOOgIzcVh9pQR\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/Turkish-airlines-instagram-ad.png\" alt=\"Turkish airlines instagram ad\" class=\"wp-image-5295\" style=\"width:294px;height:624px\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#33 Bolt<\/h2>\n\n\n\n<p>See the full video ad <a href=\"https:\/\/drive.google.com\/file\/d\/1X6ET4l7TVEVMNdKFXDMmjZzR7XmeMT5j\/view?usp=sharing\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"796\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/bolt-instagram-story-ad.png\" alt=\"bolt instagram story ad\" class=\"wp-image-5297\" style=\"width:296px;height:521px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/bolt-instagram-story-ad.png 796w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/bolt-instagram-story-ad-768x1351.png 768w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/bolt-instagram-story-ad-873x1536.png 873w\" sizes=\"auto, (max-width: 796px) 100vw, 796px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#34 Cowboy<\/h2>\n\n\n\n<p>See the full video ad <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1RtJjYQhSBe7DfRM4NdixkFz4AV7M-Iuv\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"781\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/cowboy-instagram-story-ad.png\" alt=\"cowboy instagram story ad\" class=\"wp-image-5298\" style=\"width:296px;height:531px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/cowboy-instagram-story-ad.png 781w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/cowboy-instagram-story-ad-768x1377.png 768w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/cowboy-instagram-story-ad-857x1536.png 857w\" sizes=\"auto, (max-width: 781px) 100vw, 781px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">#35 The New Yorker<\/h2>\n\n\n\n<p>See the full video ad <a rel=\"noreferrer noopener\" href=\"https:\/\/drive.google.com\/file\/d\/13g1oMizRhW7bxFFYOBw-JHFUxMLKzOI7\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"787\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/new-yorker-instagram-story-example.png\" alt=\"new yorker instagram story example\" class=\"wp-image-5299\" style=\"width:299px;height:531px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/new-yorker-instagram-story-example.png 787w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/new-yorker-instagram-story-example-768x1366.png 768w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/new-yorker-instagram-story-example-864x1536.png 864w\" sizes=\"auto, (max-width: 787px) 100vw, 787px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Cool Instagram story post ideas<\/h2>\n\n\n\n<p>Last not least, I\u2019ve come across some exceptionally nice branded Instagram stories.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"480\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/giphy-1-1.gif\" alt=\"Instagram story examples 2020\" class=\"wp-image-5233\" style=\"width:137px;height:137px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/giphy-1-1.gif 480w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/02\/giphy-1-1-125x125.gif 125w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<p>Take a look and collect ideas for using various Instagram story stickers and polling options to engage with your followers.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#36 Uber<\/h2>\n\n\n\n<p>See the full video <a aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1eWpHWMcMweoHz89G-2slzcR4u-4vWt3j\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"641\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/uber-instagram-example.png\" alt=\"uber instagram example\" class=\"wp-image-5300\" style=\"width:292px;height:637px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/uber-instagram-example.png 641w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/uber-instagram-example-703x1536.png 703w\" sizes=\"auto, (max-width: 641px) 100vw, 641px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#37 Jump<\/h2>\n\n\n\n<p>See the full video <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1YGx1H7qEycohu657hMqA9ZyA3DsXpILF\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"644\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/uber-jump-instagram-story.png\" alt=\"uber jump instagram story\" class=\"wp-image-5301\" style=\"width:293px;height:636px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/uber-jump-instagram-story.png 644w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/uber-jump-instagram-story-706x1536.png 706w\" sizes=\"auto, (max-width: 644px) 100vw, 644px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#38 Airbnb<\/h2>\n\n\n\n<p>See the full video <a aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1btXLXu8qr7VJa2sVHzpgJdz-GvKI-nIK\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"643\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/airbnb-instagram-story.png\" alt=\"airbnb instagram story\" class=\"wp-image-5302\" style=\"width:296px;height:644px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/airbnb-instagram-story.png 643w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/airbnb-instagram-story-706x1536.png 706w\" sizes=\"auto, (max-width: 643px) 100vw, 643px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#39 MeetFrank<\/h2>\n\n\n\n<p>See the full video <a aria-label=\"here (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1wrVEV8S9D0SAnnHK_93l1LwPHMS3ixKT\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"866\" height=\"1548\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/meetfrank-instagram-post-example.png\" alt=\"meetfrank instagram post example\" class=\"wp-image-5303\" style=\"width:299px;height:533px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/meetfrank-instagram-post-example.png 866w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/meetfrank-instagram-post-example-768x1373.png 768w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/meetfrank-instagram-post-example-859x1536.png 859w\" sizes=\"auto, (max-width: 866px) 100vw, 866px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">#40 Starbucks<\/h2>\n\n\n\n<p>See the full video <a aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener nofollow\" href=\"https:\/\/drive.google.com\/file\/d\/1Of9gx9BLMfSCIDij4Qyc457u0hQaRNmf\/view?usp=sharing\" target=\"_blank\" class=\"rank-math-link\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"649\" height=\"1400\" src=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/starbucks-instagram-story.png\" alt=\"starbucks instagram story\" class=\"wp-image-5304\" style=\"width:294px;height:634px\" srcset=\"https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/starbucks-instagram-story.png 649w, https:\/\/karolakarlson.com\/wp-content\/uploads\/2020\/03\/starbucks-instagram-story-712x1536.png 712w\" sizes=\"auto, (max-width: 649px) 100vw, 649px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Thanks for your attention and hope you got some inspiration to put into practice.<\/p>\n\n\n\n<p>If you know some other brands with cool Instagram story ads, send a hat tip to <a href=\"mailto:marketing@karolakarlson.com\">marketing@karolakarlson.com<\/a> or reach out on <a href=\"https:\/\/www.linkedin.com\/in\/karola-karlson\/\">LinkedIn<\/a>.<\/p>\n\n\n\n<p>And if you want help with improving your Instagram ad campaigns, <a href=\"https:\/\/karolakarlson.com\/ro\/facebook-ads-consulting\/\">check out this page<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Brilliant Instagram ad examples from top B2C advertisers.<\/p>","protected":false},"author":1,"featured_media":7257,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[104,36,35,43],"tags":[88,47,89,44,50,46,103],"class_list":["post-5194","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-examples","category-facebook-ads","category-golden","category-instagram-ads-guide","tag-ad-examples","tag-instagram","tag-instagram-ad-examples","tag-instagram-ads","tag-instagram-ads-campaign","tag-instagram-advertising","tag-instagram-story-ads"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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