/*
Theme Name: Marketing Fix (Blocksy Child)
Theme URI: https://karolakarlson.com/
Description: Design-only child theme for Blocksy — applies the Marketing Fix look (Fraunces + Inter, warm cream palette, editorial cards, hover/motion) on top of Blocksy. Keeps all of Blocksy's structure, features, settings, URLs and SEO untouched.
Author: Karola Karlson
Template: blocksy
Version: 1.1.0
Requires at least: 6.0
Requires PHP: 7.4
License: GNU General Public License v2 or later
License URI: http://www.gnu.org/licenses/gpl-2.0.html
Text Domain: marketing-fix-child
*/

/* =========================================================
   Marketing Fix design tokens
   ========================================================= */
:root{
  --mf-bg:#FCFCF7;      /* cream page background */
  --mf-card:#F8F6EF;    /* card / subtle surface */
  --mf-ink:#120F0B;     /* near-black text, headings, buttons */
  --mf-muted:#444444;   /* secondary text */
  --mf-faint:#6f6a62;   /* uppercase labels & dates */
  --mf-border:#DCD6CF;  /* hairlines */
  --mf-serif:"Fraunces","Fraunces Variable",Georgia,"Times New Roman",serif;
  --mf-sans:"Inter","Inter Variable",system-ui,-apple-system,Segoe UI,Roboto,Helvetica,Arial,sans-serif;
  --mf-radius:4px;
}

/* =========================================================
   1. Retarget Blocksy's own palette + fonts
   Blocksy renders its whole design through these variables, so
   redefining them shifts the site to the Marketing Fix look
   without fighting Blocksy's markup.
   ========================================================= */
:root{
  --theme-palette-color-1:#120F0B; /* accent: links, buttons */
  --theme-palette-color-2:#3a352f; /* accent hover */
  --theme-palette-color-3:#120F0B; /* headings */
  --theme-palette-color-4:#120F0B; /* body text */
  --theme-palette-color-5:#6f6a62; /* muted */
  --theme-palette-color-6:#DCD6CF; /* borders / light lines */
  --theme-palette-color-7:#F8F6EF; /* subtle surfaces / cards */
  --theme-palette-color-8:#FCFCF7; /* base background */

  --theme-font-family:var(--mf-sans);
  --theme-border-radius:var(--mf-radius);
  --theme-link-initial-color:var(--mf-ink);
  --theme-link-hover-color:var(--mf-muted);
  --theme-border-color:var(--mf-border);
  --theme-headings-color:var(--mf-ink);
  --theme-heading-color:var(--mf-ink);
  /* Buttons stay black in every state (Blocksy button colour vars) */
  --theme-button-background-initial-color:var(--mf-ink);
  --theme-button-background-hover-color:var(--mf-ink);
  --theme-button-text-initial-color:var(--mf-bg);
  --theme-button-text-hover-color:var(--mf-bg);
  --theme-button-border-initial-color:var(--mf-ink);
  --theme-button-border-hover-color:var(--mf-ink);
}

/* =========================================================
   2. Base typography
   ========================================================= */
body{
  background-color:var(--mf-bg) !important;   /* cream, beats Blocksy's site background */
  font-family:var(--mf-sans);
  color:var(--mf-ink);
  -webkit-font-smoothing:antialiased;
}
/* keep content wrappers transparent so the cream shows through */
#main-container,#main,.ct-container[id="main"],.ct-main-content{background-color:transparent}
body, .entry-content, p, li{font-family:var(--mf-sans)}

/* Fraunces for all headings + Blocksy titles (beats Customizer inline CSS) */
h1,h2,h3,h4,h5,h6,
.entry-title,.entry-title a,
.ct-post-title,.ct-post-title a,
.page-title,
.entry-card .entry-title,
.widget-title,.ct-widget-title{
  font-family:var(--mf-serif) !important;
  font-weight:400 !important;
  color:var(--mf-ink) !important;
  letter-spacing:-.02em;
}
h1,.page-title{letter-spacing:-.035em;line-height:1.05}

/* Uppercase meta / dates */
.entry-meta,.entry-meta a,.ct-meta-element,.post-meta{
  font-family:var(--mf-sans);
  color:var(--mf-faint);
  letter-spacing:.04em;
}

/* Links */
a{color:var(--mf-ink)}
a:hover{color:var(--mf-muted)}

/* Constrain the logo image to match Ploy (~30px tall wordmark).
   Blocksy sets max-height inline on .default-logo, so !important is needed. */
.custom-logo,
.site-logo-container img,
.site-logo-container .default-logo{max-height:30px !important;width:auto;height:auto}
.custom-logo-link{display:inline-flex;align-items:center}

/* Header background → cream to match the page, plus a Ploy-style hairline */
#header,.ct-header,.ct-header [data-row]{background-color:var(--mf-bg) !important}
#header,.ct-header{border-bottom:1px solid var(--mf-border)}

/* Remove the search element from the header */
.ct-header [data-id="search"],
.ct-header-search,
.ct-header .ct-search,
.ct-header .ct-toggle-dropdown-default[aria-label*="earch"],
.ct-header button[aria-label*="earch"]{display:none !important}

/* Header menu links — Ploy masthead: muted grey by default, ink on hover / current */
.ct-header .menu-item a,
.ct-header .menu-item > a,
.ct-header nav .menu-item a{color:var(--mf-muted) !important;transition:color .15s ease}
.ct-header .menu-item a:hover,
.ct-header .menu-item.current-menu-item > a{color:var(--mf-ink) !important}
.ct-header .sub-menu{background:var(--mf-bg)}
.ct-header .sub-menu a{color:var(--mf-ink) !important}

/* Hide the duplicate site-title text — keep only the uploaded logo image */
.site-title,.ct-site-title,.site-name,.site-description,.ct-site-description{display:none !important}

/* Nav to match the Ploy masthead: Inter 14px, normal case, regular weight, 24px between links */
.ct-header .menu-item a,
.ct-header nav .menu-item a{
  font-family:var(--mf-sans) !important;
  text-transform:none !important;
  font-weight:400 !important;
  letter-spacing:0 !important;
  font-size:.875rem !important;
  line-height:1.5 !important;
}
.ct-header .menu{gap:0 1.5rem}
.ct-header .menu > li > a{padding-left:0 !important;padding-right:0 !important}
/* Desktop: logo left, links right, vertically centred */
.ct-header [data-device="desktop"] [data-column="end"]{display:flex;align-items:center;justify-content:flex-end}

/* Remove the "MF" circle badge on cards everywhere */
.mf-home .mf-badge{display:none !important}

/* =========================================================
   3. Buttons
   ========================================================= */
.ct-button,
.wp-block-button__link,
button:not(.ct-toggle-dropdown-desktop):not(.ct-search-toggle),
input[type="submit"]{
  background-color:var(--mf-ink) !important;
  color:var(--mf-bg) !important;
  border:1px solid var(--mf-ink) !important;
  border-radius:var(--mf-radius) !important;
  font-family:var(--mf-sans) !important;
  font-weight:500 !important;
  letter-spacing:0 !important;
  transition:transform .2s cubic-bezier(.2,.7,.3,1),box-shadow .25s ease,opacity .18s ease;
}
.ct-button:hover,.ct-button:focus,.ct-button:active,
.wp-block-button__link:hover,.wp-block-button__link:focus,
input[type="submit"]:hover,input[type="submit"]:focus{
  background-color:var(--mf-ink) !important;   /* stay black on hover */
  color:var(--mf-bg) !important;
  border-color:var(--mf-ink) !important;
  transform:translateY(-2px);
  box-shadow:0 12px 26px -14px rgba(18,15,11,.55);
  opacity:1;
}
.ct-button-ghost{
  background:transparent !important;
  color:var(--mf-ink) !important;
  border:1px solid var(--mf-ink) !important;
}
.ct-button-ghost:hover{background:var(--mf-ink) !important;color:var(--mf-bg) !important}

/* =========================================================
   4. Post cards (archive / blog / related)
   ========================================================= */
.entry-card{
  background-color:var(--mf-card);
  border-radius:var(--mf-radius);
  border:1px solid transparent;
  overflow:hidden;
  transition:transform .28s cubic-bezier(.2,.7,.3,1),box-shadow .28s ease,border-color .2s ease;
}
.entry-card:hover{
  transform:translateY(-4px);
  box-shadow:0 18px 40px -22px rgba(18,15,11,.35);
  border-color:var(--mf-border);
}
.entry-card .ct-media-container,
.entry-card .ct-image-container{overflow:hidden;border-radius:2px}
.entry-card .ct-media-container img{transition:transform .4s ease}
.entry-card:hover .ct-media-container img{transform:scale(1.04)}
.entry-card .entry-title{font-size:1.25rem;line-height:1.22}
.entry-card .entry-excerpt{color:var(--mf-muted)}

/* =========================================================
   5. Single article reading polish
   ========================================================= */
.entry-content{font-size:1.06rem;line-height:1.72}
.entry-content a{text-decoration:underline;text-underline-offset:3px}
.entry-content blockquote{
  border-left:3px solid var(--mf-ink);
  font-family:var(--mf-serif);
  font-size:1.3rem;line-height:1.4;
}

/* =========================================================
   6. Hairlines, forms, misc surfaces
   ========================================================= */
hr,.ct-footer,.ct-header{border-color:var(--mf-border)}
input[type=text],input[type=email],input[type=search],input[type=url],textarea,select{
  border:1px solid var(--mf-border) !important;
  border-radius:var(--mf-radius) !important;
  background:var(--mf-bg) !important;
  font-family:var(--mf-sans) !important;
}

/* Animated link underline for in-content + nav text links (subtle) */
.entry-content a,.ct-breadcrumbs a{text-underline-offset:3px}

/* =========================================================
   7. Reduced motion
   ========================================================= */
@media (prefers-reduced-motion: reduce){
  *,*::before,*::after{animation:none !important;transition:none !important}
  .entry-card:hover,.ct-button:hover{transform:none}
}

/* =========================================================
   8. Custom homepage layout (front-page.php)
   Scoped to .mf-home so it never affects Blocksy's other pages.
   ========================================================= */
/* Let the homepage go full-width inside Blocksy's <main> */
body.home main,
body.home #main{max-width:none !important;width:100% !important;padding-left:0 !important;padding-right:0 !important}
body.home .ct-page-title,
body.home .page-title{display:none}

.mf-home{--mf-maxw:1200px;--mf-gutter:clamp(20px,5vw,40px)}
.mf-home .mf-container{max-width:var(--mf-maxw);margin-inline:auto;padding-inline:var(--mf-gutter)}
.mf-home .mf-section{padding-block:clamp(3rem,7vw,5.5rem)}
.mf-home .mf-section + .mf-section{border-top:1px solid var(--mf-border)}
.mf-home .mf-label{font-family:var(--mf-sans);font-size:.75rem;font-weight:400;letter-spacing:.14em;text-transform:uppercase;color:var(--mf-faint);margin:0}

/* Hero */
.mf-home .mf-hero{padding-block:clamp(2.5rem,6vw,5rem)}
.mf-home .mf-hero__grid{display:grid;grid-template-columns:1fr 1.05fr;gap:clamp(2rem,5vw,4.5rem);align-items:center}
.mf-home .mf-hero__title{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(2.4rem,5.2vw,3.75rem);line-height:1.0;letter-spacing:-.035em;margin:1.2rem 0}
.mf-home .mf-hero__title a{color:var(--mf-ink) !important;background:linear-gradient(var(--mf-ink),var(--mf-ink)) 0 100%/0 2px no-repeat;transition:background-size .3s ease}
.mf-home .mf-hero__title a:hover{background-size:100% 2px;text-decoration:none}
.mf-home .mf-hero__excerpt{font-size:1.125rem;line-height:1.55;color:var(--mf-muted);max-width:34ch;margin-bottom:1.6rem}
.mf-home .mf-hero__media{aspect-ratio:16/11;overflow:hidden;border-radius:var(--mf-radius);background:var(--mf-card)}
.mf-home .mf-hero__media img{width:100%;height:100%;object-fit:cover}

/* Section head */
.mf-home .mf-head{display:flex;align-items:baseline;justify-content:space-between;gap:24px;margin-bottom:2.2rem}
.mf-home .mf-head h2{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(1.6rem,2.6vw,1.875rem);letter-spacing:-.02em;margin:0;color:var(--mf-ink) !important}
.mf-home .mf-head .mf-label{max-width:38ch;text-align:right}

/* Grids */
.mf-home .mf-grid{display:grid;gap:clamp(18px,2vw,28px)}
.mf-home .mf-grid--3{grid-template-columns:repeat(3,1fr)}
.mf-home .mf-grid--4{grid-template-columns:repeat(4,1fr)}

/* Cards */
.mf-home .mf-card{background:var(--mf-card);border-radius:var(--mf-radius);padding:16px;display:flex;flex-direction:column;height:100%;border:1px solid transparent;transition:transform .28s cubic-bezier(.2,.7,.3,1),box-shadow .28s ease,border-color .2s ease}
.mf-home .mf-card:hover{transform:translateY(-4px);box-shadow:0 18px 40px -22px rgba(18,15,11,.35);border-color:var(--mf-border)}
.mf-home .mf-card a{color:inherit;text-decoration:none;display:flex;flex-direction:column;height:100%}
.mf-home .mf-card__media{aspect-ratio:7/5;overflow:hidden;border-radius:2px;background:#efece3;position:relative;margin-bottom:14px;display:flex;align-items:center;justify-content:center}
.mf-home .mf-card__media img{width:100%;height:100%;object-fit:cover;transition:transform .4s ease}
.mf-home .mf-card:hover .mf-card__media img{transform:scale(1.04)}
.mf-home .mf-ph{color:#b9b2a4;font-family:var(--mf-serif);font-size:1.6rem}
.mf-home .mf-badge{position:absolute;top:12px;left:12px;width:34px;height:34px;border-radius:50%;background:var(--mf-bg);color:var(--mf-ink);display:flex;align-items:center;justify-content:center;font-size:.7rem;font-weight:600}
.mf-home .mf-card__title{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:1.25rem;line-height:1.22;margin:0 0 8px;color:var(--mf-ink) !important}
.mf-home .mf-card__excerpt{font-size:.95rem;color:var(--mf-muted);line-height:1.5;margin:0 0 14px}
.mf-home .mf-card__date{margin-top:auto}
.mf-home .mf-card--text{background:transparent;padding:18px 0 0;border-top:1px solid var(--mf-border);border-radius:0}
.mf-home .mf-card--text:hover{transform:none;box-shadow:none;border-color:transparent;border-top-color:var(--mf-ink)}

/* Feature (large recent) */
.mf-home .mf-feature{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(20px,3vw,40px);align-items:stretch}
.mf-home .mf-feature__media{aspect-ratio:16/10;border-radius:var(--mf-radius);overflow:hidden;background:var(--mf-card);display:flex;align-items:center;justify-content:center}
.mf-home .mf-feature__media img{width:100%;height:100%;object-fit:cover}
.mf-home .mf-feature__body{display:flex;flex-direction:column;justify-content:center}
.mf-home .mf-feature__title{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(1.6rem,3vw,2.25rem);line-height:1.1;margin:.4rem 0 .8rem;color:var(--mf-ink) !important}
.mf-home .mf-feature__title a{color:var(--mf-ink) !important}

/* Recent: feature (title over image) + vertical thumbnail list */
.mf-home .mf-recent{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(20px,3vw,36px);align-items:stretch}
.mf-home .mf-recent__feature{position:relative;display:block;border-radius:var(--mf-radius);overflow:hidden;min-height:460px;color:#fff}
.mf-home .mf-recent__feat-media{position:absolute;inset:0}
.mf-home .mf-recent__feat-media img{width:100%;height:100%;object-fit:cover;transition:transform .5s ease}
.mf-home .mf-recent__feature::after{content:"";position:absolute;inset:0;background:linear-gradient(to top,rgba(12,10,16,.85) 0%,rgba(12,10,16,.35) 42%,rgba(12,10,16,0) 72%)}
.mf-home .mf-recent__feat-body{position:absolute;left:0;right:0;bottom:0;z-index:1;padding:clamp(20px,3vw,34px)}
.mf-home .mf-recent__feat-title{color:#fff !important;font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(1.7rem,3vw,2.4rem);line-height:1.08;letter-spacing:-.01em;margin:0 0 .5rem}
.mf-home .mf-recent__feat-ex{color:rgba(255,255,255,.85);font-size:1rem;line-height:1.45;margin:0;max-width:44ch}
.mf-home .mf-recent__feature:hover{text-decoration:none}
.mf-home .mf-recent__feature:hover .mf-recent__feat-media img{transform:scale(1.04)}

.mf-home .mf-recent__list{display:flex;flex-direction:column;gap:12px}
.mf-home .mf-recent__item{display:grid;grid-template-columns:132px 1fr;gap:16px;align-items:center;background:var(--mf-card);border:1px solid transparent;border-radius:var(--mf-radius);padding:12px;color:inherit;transition:transform .2s ease,box-shadow .25s ease,border-color .2s ease}
.mf-home .mf-recent__item:hover{transform:translateY(-2px);box-shadow:0 12px 26px -18px rgba(18,15,11,.35);border-color:var(--mf-border);text-decoration:none}
.mf-home .mf-recent__thumb{aspect-ratio:16/10;border-radius:2px;overflow:hidden;background:#efece3;flex:0 0 auto}
.mf-home .mf-recent__thumb img{width:100%;height:100%;object-fit:cover}
.mf-home .mf-recent__title{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:1.1rem;line-height:1.2;margin:0 0 6px;color:var(--mf-ink) !important}
@media(max-width:820px){
  .mf-home .mf-recent{grid-template-columns:1fr}
  .mf-home .mf-recent__feature{min-height:340px}
}
@media(max-width:480px){
  .mf-home .mf-recent__item{grid-template-columns:96px 1fr;gap:12px}
  .mf-home .mf-recent__title{font-size:1rem}
}

/* Newsletter */
.mf-home .mf-newsletter{display:grid;grid-template-columns:.85fr 1.15fr;gap:clamp(2rem,5vw,4rem);align-items:center}
.mf-home .mf-newsletter__media{aspect-ratio:1/1;border-radius:var(--mf-radius);overflow:hidden;background:#D9DFFA}
.mf-home .mf-newsletter__media img{width:100%;height:100%;object-fit:cover;clip-path:inset(8.4210526316%)}
.mf-home .mf-newsletter__title{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(1.7rem,3vw,2.1rem);letter-spacing:-.02em;margin:0 0 1rem;color:var(--mf-ink) !important}
.mf-home .mf-newsletter__blurb{font-size:1.05rem;color:var(--mf-muted);max-width:52ch;margin-bottom:1.6rem}
/* Lime "Reader favourites" chip (homepage, Most popular) */
.mf-home .mf-head .mf-reader-favourites{background:#DBFF00;color:#24262D;padding:4px 8px;border-radius:2px;line-height:1.5}
.mf-home .mf-stats{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;border:0;border-top:1px solid var(--mf-border);border-bottom:1px solid var(--mf-border);border-radius:0;padding:24px 0;margin-top:2rem}
.mf-home .mf-stats__n{font-family:var(--mf-serif);font-size:1.9rem;line-height:1;margin-bottom:6px;color:var(--mf-ink)}
.mf-home .mf-stats__l{font-size:.82rem;color:var(--mf-muted);line-height:1.35}

/* Buttons + read links (homepage) */
.mf-home .mf-btn{display:inline-flex;align-items:center;justify-content:center;min-height:50px;padding:0 24px;background:var(--mf-ink);color:var(--mf-bg);font-size:1.05rem;font-weight:500;border:1px solid var(--mf-ink);border-radius:var(--mf-radius);transition:transform .2s ease,box-shadow .25s ease}
/* Arrow spacing/animation scoped to the consulting page only */
.mf-consult .mf-btn{gap:.6rem}
.mf-consult .mf-btn__arrow{display:inline-block;font-size:1.15em;line-height:1;transition:transform .2s ease}
.mf-consult .mf-btn:hover .mf-btn__arrow{transform:translateX(3px)}
.mf-home .mf-btn:hover,.mf-home .mf-btn:focus,.mf-home .mf-btn:active{background:var(--mf-ink);color:var(--mf-bg);transform:translateY(-2px);box-shadow:0 12px 26px -14px rgba(18,15,11,.55);text-decoration:none}
.mf-home .mf-btn--ghost{background:transparent;color:var(--mf-ink)}
.mf-home .mf-readlink{display:inline-flex;align-self:flex-start;align-items:center;gap:.4em;font-weight:500;color:var(--mf-ink) !important;padding-bottom:2px;background:linear-gradient(var(--mf-ink),var(--mf-ink)) 0 100%/100% 1px no-repeat}
.mf-home .mf-readlink::after{content:"\2192";transition:transform .26s cubic-bezier(.2,.7,.3,1)}
.mf-home .mf-readlink:hover{text-decoration:none;background-size:100% 2px}
.mf-home .mf-readlink:hover::after{transform:translateX(4px)}

/* Responsive */
@media(max-width:1000px){.mf-home .mf-grid--4{grid-template-columns:repeat(2,1fr)}}
/* Stack the hero to one column early — its large title needs full width */
@media(max-width:1024px){
  .mf-home .mf-hero__grid{grid-template-columns:1fr;gap:2rem}
  .mf-home .mf-hero__media{order:-1;max-width:560px}
}
@media(max-width:820px){
  .mf-home .mf-newsletter{grid-template-columns:1fr;gap:1.6rem}
  .mf-home .mf-newsletter__media{max-width:none}
  .mf-home .mf-newsletter .mf-btn{width:100%}
  .mf-home .mf-feature{grid-template-columns:1fr}
  .mf-home .mf-head{flex-direction:column;gap:8px}
  .mf-home .mf-head .mf-label{text-align:left}
}
@media(max-width:600px){.mf-home .mf-grid--3,.mf-home .mf-grid--4{grid-template-columns:1fr}}

@media (prefers-reduced-motion: reduce){
  .mf-home *{transition:none !important}
  .mf-home .mf-card:hover,.mf-home .mf-btn:hover{transform:none}
}

/* Logo wall (newsletter section) — Ploy-style bordered cards with icon + name */
.mf-home .mf-logowall__grid{display:grid;grid-template-columns:repeat(8,1fr);gap:10px}
.mf-home .mf-logowall__item{
  border:1px solid var(--mf-border);border-radius:var(--mf-radius);
  min-height:54px;padding:12px 14px;
  display:flex;align-items:center;justify-content:flex-start;gap:9px;
  color:var(--mf-ink);font-size:.85rem;letter-spacing:0;font-family:var(--mf-sans);
  overflow:hidden;
}
.mf-home .mf-logowall__item img{width:22px;height:22px;object-fit:contain;flex:0 0 auto}
.mf-home .mf-logowall__item .mf-logowall__name{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.mf-home .mf-logowall__ph{width:22px;height:22px;border-radius:4px;background:var(--mf-border);flex:0 0 auto}
@media(max-width:1000px){.mf-home .mf-logowall__grid{grid-template-columns:repeat(4,1fr)}}
@media(max-width:600px){
  .mf-home .mf-logowall__grid{grid-template-columns:repeat(2,1fr)}
  /* On phones, show only the first 8 company logos */
  .mf-home .mf-logowall__item:nth-child(n+9){display:none}
}

/* =========================================================
   9. Mobile refinements (comfortable on phones/tablets)
   ========================================================= */
@media(max-width:820px){
  .mf-home .mf-grid--3{grid-template-columns:repeat(2,1fr)}
  .mf-home .mf-hero__title{font-size:clamp(2.1rem,7vw,3rem)}
}
@media(max-width:560px){
  .mf-home .mf-grid--2,
  .mf-home .mf-grid--3,
  .mf-home .mf-grid--4{grid-template-columns:1fr}
  .mf-home .mf-stats{grid-template-columns:repeat(3,1fr);gap:12px;padding:20px 0}
  .mf-home .mf-stats__n{font-size:1.4rem}
  .mf-home .mf-stats__l{font-size:.72rem}
  .mf-home .mf-hero{padding-block:1.25rem}
  .mf-home .mf-hero__title{font-size:2.05rem;line-height:1.06}
  .mf-home .mf-hero__excerpt{font-size:1.05rem}
  .mf-home .mf-feature__title{font-size:1.5rem}
  .mf-home .mf-section{padding-block:2.6rem}
  .mf-home .mf-card{padding:12px}
  .mf-home .mf-head h2{font-size:1.5rem}
  .mf-home .mf-newsletter__title{font-size:1.6rem}
}
.mf-home img{max-width:100%;height:auto}
.mf-home .mf-hero__media,
.mf-home .mf-feature__media,
.mf-home .mf-newsletter__media{max-width:100%}

/* ---- Mobile header: logo left, "Menu ☰" trigger right, one row (Blocksy Trigger element) ---- */
/* Trigger: "Menu" label + hamburger, ink, right-aligned */
.ct-header .ct-header-trigger,
.ct-header [data-id="trigger"]{display:inline-flex;align-items:center;gap:.5rem;color:var(--mf-ink) !important;background:transparent !important;border:0 !important;box-shadow:none !important;padding:0 !important}
.ct-header .ct-header-trigger .ct-label,
.ct-header [data-id="trigger"] .ct-label{display:inline-block !important;font-family:var(--mf-sans);font-size:1.125rem;font-weight:500;letter-spacing:0;text-transform:none;color:var(--mf-ink) !important}
.ct-header .ct-header-trigger .ct-icon,
.ct-header [data-id="trigger"] .ct-icon,
.ct-header .ct-header-trigger svg{width:22px;height:22px;color:var(--mf-ink) !important;fill:currentColor}
.ct-header .ct-header-trigger:hover .ct-label{color:var(--mf-muted) !important}
.ct-header [data-device="mobile"] [data-column="end"]{display:flex;align-items:center;justify-content:flex-end}

/* Serif "Marketing Fix" wordmark — only used when the Logo element has NO image (title-only).
   With a logo image present the title stays hidden, so there's never a duplicate. */
.ct-header .site-title,.ct-header .ct-site-title{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:1.75rem !important;line-height:1 !important;letter-spacing:-.03em !important;color:var(--mf-ink) !important;text-decoration:none}
.ct-header .site-logo-container:not(:has(img)) .site-title,
.ct-header .site-logo-container:not(:has(img)) .ct-site-title{display:block !important}
.ct-header .site-title a,.ct-header .ct-site-title a{color:var(--mf-ink) !important;text-decoration:none}
@media(min-width:640px){.ct-header .site-title,.ct-header .ct-site-title{font-size:1.875rem !important}}

/* Offcanvas drawer: match the site (cream, ink links, generous spacing) */
#offcanvas,.ct-drawer-canvas #offcanvas,#offcanvas .ct-panel-inner{background:var(--mf-bg) !important;color:var(--mf-ink)}
#offcanvas .ct-panel-content{padding:1.5rem 24px}
#offcanvas .menu,#offcanvas .mobile-menu{display:flex;flex-direction:column;gap:0}
#offcanvas .menu-item > a{display:block;font-family:var(--mf-serif) !important;font-size:1.5rem;line-height:1.2;letter-spacing:-.02em;font-weight:400 !important;color:var(--mf-ink) !important;padding:.85rem 0 !important;border-bottom:1px solid var(--mf-border)}
#offcanvas .menu-item > a:hover,#offcanvas .menu-item.current-menu-item > a{color:var(--mf-muted) !important}
#offcanvas .ct-toggle-close,#offcanvas .ct-toggle-close svg{color:var(--mf-ink) !important;fill:currentColor}

/* =========================================================
   Footer — Ploy style: left-aligned copyright over a wrapping link row
   (content/links + copyright are set in Blocksy; this styles the look)
   ========================================================= */
.ct-footer{background-color:var(--mf-bg) !important;border-top:1px solid var(--mf-border)}
.ct-footer .ct-container,.ct-footer [data-row]{text-align:left}
.ct-footer .menu{
  display:flex;flex-wrap:wrap;gap:.6rem 2.2rem;justify-content:flex-start;
  list-style:none;margin:0;padding:0;
}
.ct-footer .menu a{
  color:var(--mf-muted) !important;font-family:var(--mf-sans) !important;
  font-size:.9rem;text-transform:none !important;letter-spacing:0 !important;font-weight:400 !important;
}
.ct-footer .menu a:hover{color:var(--mf-ink) !important}
.ct-footer .ct-footer-copyright,.ct-footer [class*="copyright"]{
  color:var(--mf-ink) !important;font-family:var(--mf-sans) !important;font-size:1.05rem;text-align:left;
}

/* =========================================================
   10. Fairy-dust cursor trail (enabled via Customizer)
   ========================================================= */
.mf-fairy-particle{
  position:fixed;top:0;left:0;
  pointer-events:none;z-index:99998;
  border-radius:50%;
  transform:translate(-50%,-50%);
  background:radial-gradient(circle, #eafcff 0%, #9fe6f2 45%, rgba(95,208,230,0) 72%);
  box-shadow:0 0 6px 1px rgba(143,227,240,.85);
  opacity:0;
  will-change:transform,opacity;
  animation:mf-fairy var(--d,1s) ease-out forwards;
}
@keyframes mf-fairy{
  0%{opacity:.95;transform:translate(-50%,-50%) scale(1)}
  100%{opacity:0;transform:translate(calc(-50% + var(--dx,0px)), calc(-50% + var(--dy,-40px))) scale(.2)}
}
@media (hover:none),(pointer:coarse){.mf-fairy-particle{display:none}}
@media (prefers-reduced-motion:reduce){.mf-fairy-particle{display:none}}

/* =========================================================
   11. Single article view (single.php) — Ploy style
   ========================================================= */
.mf-single{--mf-article-w:720px}
.mf-single .mf-article{max-width:var(--mf-article-w);margin:0 auto;padding:clamp(2.25rem,5vw,3.5rem) clamp(24px,6vw,40px) 0}

/* Meta row (above the title) */
.mf-single .mf-article__meta{
  display:flex;align-items:center;flex-wrap:wrap;gap:.5rem .7rem;
  font-family:var(--mf-sans);font-size:.72rem;font-weight:500;
  letter-spacing:.08em;text-transform:uppercase;color:var(--mf-faint);
  margin-bottom:1.4rem;
}
.mf-single .mf-article__avatar{width:26px;height:26px;border-radius:50%;object-fit:cover;margin-right:.15rem}
.mf-single .mf-article__byline{color:var(--mf-ink)}
.mf-single .mf-article__byline strong{font-weight:600}
.mf-single .mf-article__dot{color:var(--mf-border)}

/* Title + subtitle */
.mf-single .mf-article__title{
  font-family:var(--mf-serif) !important;font-weight:400 !important;
  font-size:clamp(2.4rem,5.2vw,4.4rem) !important;line-height:.96 !important;
  letter-spacing:-.04em !important;color:var(--mf-ink) !important;margin:0 0 1.1rem;
}
.mf-single .mf-article__subtitle{
  font-family:var(--mf-sans);font-size:clamp(1rem,1.5vw,1.1rem);
  line-height:1.6;color:var(--mf-muted);margin:0;
}

/* Featured image + MF badge */
.mf-single .mf-article__featured{position:relative;margin:2.2rem 0 0}
.mf-single .mf-article__img{display:block;width:100%;height:auto;border-radius:0}
.mf-single .mf-article__badge{display:none !important}

/* Article body prose */
.mf-single .mf-article__content{
  margin-top:2.6rem;font-family:var(--mf-sans);
  font-size:1.1rem;line-height:1.78;color:var(--mf-ink);
}
.mf-single .mf-article__content > p,
.mf-single .mf-article__content > ul,
.mf-single .mf-article__content > ol,
.mf-single .mf-article__content > blockquote,
.mf-single .mf-article__content > figure,
.mf-single .mf-article__content > h2,
.mf-single .mf-article__content > h3{margin:0 0 1.35em}
.mf-single .mf-article__content h2{
  font-family:var(--mf-serif) !important;font-weight:400 !important;
  font-size:clamp(2rem,4.4vw,2.85rem) !important;line-height:1.05 !important;
  letter-spacing:-.035em !important;color:var(--mf-ink) !important;margin:1.6em 0 .5em;
}
.mf-single .mf-article__content h3{
  font-family:var(--mf-serif) !important;font-weight:600 !important;
  font-size:clamp(1.35rem,2.1vw,1.6rem) !important;line-height:1.18 !important;
  color:#64182a !important;margin:clamp(3rem,7vw,5rem) 0 1.5rem !important;text-wrap:balance;
}
.mf-single .mf-article__content a{color:var(--mf-ink);text-decoration:underline;text-underline-offset:3px}
.mf-single .mf-article__content a:hover{color:var(--mf-muted)}
.mf-single .mf-article__content ul,
.mf-single .mf-article__content ol{padding-left:1.3em}
.mf-single .mf-article__content li{margin:.4em 0}
.mf-single .mf-article__content img{border-radius:10px;height:auto;display:block;margin-left:auto;margin-right:auto}
/* Center every image + generous spacing (Gutenberg blocks, classic, and floated all centered) */
.mf-single .mf-article__content figure,
.mf-single .mf-article__content .wp-block-image{margin-left:auto !important;margin-right:auto !important;text-align:center;margin-top:clamp(2rem,5vw,3.5rem) !important;margin-bottom:clamp(2.5rem,6vw,4rem) !important}
.mf-single .mf-article__content figcaption{text-align:center;color:var(--mf-faint)}
.mf-single .mf-article__content .alignleft,
.mf-single .mf-article__content .alignright,
.mf-single .mf-article__content .aligncenter{float:none !important;margin-left:auto !important;margin-right:auto !important;display:block}
/* Blockquote — Ploy: large serif quote on a cream card, generous padding */
.mf-single .mf-article__content blockquote{
  margin:2.4em 0;padding:clamp(1.75rem,4vw,2.75rem) clamp(1.5rem,3vw,2rem);
  background:#F1F3F9;border:0;border-left:3px solid var(--mf-ink);border-radius:var(--mf-radius);
  font-family:var(--mf-serif);font-size:clamp(1.6rem,3.2vw,2.05rem);line-height:1.2;
  font-style:normal;font-weight:400;letter-spacing:-.02em;color:var(--mf-ink);
}
.mf-single .mf-article__content blockquote p{margin:0}
.mf-single .mf-article__content blockquote cite{display:block;margin-top:1rem;font-family:var(--mf-sans);font-size:.85rem;font-style:normal;color:var(--mf-faint)}

/* In-article newsletter callout — matches Ploy's .newsletter-callout
   (cream card, left accent bar, text left + button bottom-right on desktop) */
.mf-single .mf-callout{
  position:relative;background:#EEF0F8;border-radius:var(--mf-radius);
  padding:clamp(1.75rem,4vw,2.4rem) clamp(1.5rem,3vw,2.25rem);margin:2.6rem 0;
  display:grid;gap:1.5rem;
}
.mf-single .mf-callout::before{
  content:"";position:absolute;left:0;top:50%;transform:translateY(-50%);
  width:3px;height:40%;border-radius:3px;background:var(--mf-ink);opacity:.7;
}
.mf-single .mf-callout__body{max-width:34rem}
.mf-single .mf-callout .mf-label{width:fit-content;margin-bottom:.7rem;background:#DBFF00;color:#24262D;padding:2px 6px;border-radius:2px}
.mf-single .mf-callout__title{
  font-family:var(--mf-serif) !important;font-weight:400 !important;
  font-size:clamp(1.5rem,2.6vw,1.9rem);line-height:1.12;letter-spacing:-.02em;color:var(--mf-ink) !important;margin:0 0 .7rem;
}
.mf-single .mf-callout__text{font-family:var(--mf-sans);font-size:1.02rem;line-height:1.55;color:var(--mf-muted);margin:0}
.mf-single .mf-callout .mf-btn{white-space:nowrap;align-self:end}
@media(min-width:720px){
  .mf-single .mf-callout{grid-template-columns:minmax(0,1fr) auto;align-items:end;gap:2.5rem}
}
/* Approved charcoal-and-lime divider — two thin charcoal lines + centre lime rectangle (152x12) */
.mf-single .mf-article__content hr{
  border:0;height:12px;margin:2.9rem auto;
  background:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='152' height='12' viewBox='0 0 152 12'%3E%3Cpath d='M0 6.5h56M96 6.5h56' fill='none' stroke='%2324262D' stroke-opacity='.35'/%3E%3Crect x='71' y='3' width='10' height='6' rx='1' fill='%23DBFF00'/%3E%3C/svg%3E") center center / 152px 12px no-repeat;
}
.mf-single .mf-article__content hr::before,
.mf-single .mf-article__content hr::after{content:none}

/* Tags */
.mf-single .mf-article__tags{
  max-width:var(--mf-article-w);margin:2.4rem auto 0;padding:1.4rem var(--mf-gutter) 0;
  border-top:1px solid var(--mf-border);
  font-family:var(--mf-sans);font-size:.8rem;
}
.mf-single .mf-article__tags a{color:var(--mf-muted);text-decoration:none;margin-right:1rem}
.mf-single .mf-article__tags a:hover{color:var(--mf-ink)}

/* Related posts header (stacked eyebrow + heading + hairline) */
.mf-single .mf-related{margin-top:clamp(3rem,7vw,5rem)}
.mf-single .mf-related__head{border-bottom:1px solid var(--mf-border);padding-bottom:1.2rem;margin-bottom:2rem}
.mf-single .mf-related__head .mf-label{margin-bottom:.5rem}
.mf-single .mf-related__head h2{
  font-family:var(--mf-serif) !important;font-weight:400 !important;
  font-size:clamp(1.9rem,3.4vw,2.6rem) !important;letter-spacing:-.02em;
  color:var(--mf-ink) !important;margin:0;
}
.mf-single .mf-article__comments{max-width:var(--mf-article-w);margin-inline:auto}

/* Related grid: match Ploy — 1 col (phone) / 2 (small) / 4 (large) */
@media(max-width:640px){ .mf-single .mf-related .mf-grid--4{grid-template-columns:1fr} }
@media(min-width:641px) and (max-width:1200px){ .mf-single .mf-related .mf-grid--4{grid-template-columns:repeat(2,1fr)} }

/* Mobile refinements — bring the article close to Ploy on phones */
@media(max-width:640px){
  .mf-single .mf-article__meta{font-size:.68rem;gap:.35rem .55rem;margin-bottom:1.1rem}
  .mf-single .mf-article__avatar{width:24px;height:24px}
  .mf-single .mf-article__title{font-size:clamp(2rem,8.4vw,2.6rem) !important;line-height:1.02 !important}
  .mf-single .mf-article__subtitle{font-size:1.05rem}
  .mf-single .mf-article__featured{margin-top:1.6rem}
  .mf-single .mf-article__content{font-size:1.06rem;line-height:1.72;margin-top:2rem}
  .mf-single .mf-article__content h2{font-size:1.55rem !important;margin-top:1.9em}
  .mf-single .mf-article__content h3{font-size:1.25rem !important;margin-top:3rem !important;margin-bottom:1.25rem !important}
  .mf-single .mf-article__content figure,
  .mf-single .mf-article__content .wp-block-image{margin-top:1.75rem !important;margin-bottom:2.5rem !important}
  .mf-single .mf-article__content blockquote{font-size:1.12rem;padding-left:1rem}
  .mf-single .mf-related__head h2{font-size:1.7rem !important}
}

/* =========================================================
   12. Consulting page (page-marketing-consulting.php) — Ploy style
   ========================================================= */

/* Full-bleed: let the consulting page escape Blocksy's content column */
body.mf-consult-tpl main,
body.mf-consult-tpl #main{max-width:none !important;width:100% !important;padding-left:0 !important;padding-right:0 !important}
body.mf-consult-tpl .ct-page-title,
body.mf-consult-tpl .page-title{display:none}

/* Tinted full-bleed section bands (match Ploy's section backgrounds) */
.mf-consult .mf-tint{background:#F7F5F1}
.mf-consult .mf-cabout.mf-tint{background:#F7F6F6}

/* Wider content column on the consulting page, closer to Ploy (~1340px) */
.mf-consult{--mf-maxw:1340px}

/* Eyebrows: Ploy uses the muted tone (#444), not the lighter faint */
.mf-consult .mf-label{color:var(--mf-muted);letter-spacing:.15em}

/* Buttons */
.mf-consult .mf-btn--ghost{background:transparent;color:var(--mf-ink);border:1px solid var(--mf-border)}
.mf-consult .mf-btn--ghost:hover{border-color:var(--mf-ink);background:transparent;color:var(--mf-ink)}

/* ---- Hero ---- */
.mf-consult .mf-chero{display:grid;grid-template-columns:1.02fr .98fr;gap:clamp(2rem,5vw,4.5rem);align-items:center;padding-block:clamp(2.5rem,6vw,6rem)}
.mf-consult .mf-chero__body{max-width:34rem}
.mf-consult .mf-chero__title{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(2.7rem,6.2vw,4.1rem);line-height:.99;letter-spacing:-.04em;color:var(--mf-ink);margin:1.1rem 0 1.4rem}
.mf-consult .mf-chero__lead{font-size:1.125rem;line-height:1.78;color:var(--mf-muted);max-width:40ch;margin:0 0 2rem}
.mf-consult .mf-chero__actions{display:flex;flex-wrap:wrap;gap:.8rem;margin-bottom:1.1rem}
.mf-consult .mf-chero__micro{font-size:.75rem;line-height:1.67;color:var(--mf-muted);margin:0}
.mf-consult .mf-chero__media{position:relative;width:100%;max-width:375px;margin-left:auto}
.mf-consult .mf-chero__media::before{content:"";position:absolute;top:-18px;right:-18px;bottom:18px;left:18px;background:#F1EFE8;border-radius:var(--mf-radius);z-index:0}
.mf-consult .mf-chero__img{position:relative;z-index:1;width:100%;height:auto;display:block;border-radius:var(--mf-radius);object-fit:cover;aspect-ratio:4/5}
.mf-consult .mf-chero__ph{position:relative;z-index:1;display:block;width:100%;aspect-ratio:4/5;border-radius:var(--mf-radius);background:linear-gradient(135deg,var(--mf-card),#ece7dd)}
.mf-consult .mf-chero__card{position:absolute;z-index:2;left:-14px;bottom:-18px;max-width:20rem;background:var(--mf-bg);border:1px solid var(--mf-border);border-radius:var(--mf-radius);padding:1.1rem 1.3rem;box-shadow:0 18px 40px -24px rgba(18,15,11,.35)}
.mf-consult .mf-chero__card-title{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:1.25rem;line-height:1.25;margin:0 0 .4rem;color:var(--mf-ink)}
.mf-consult .mf-chero__card .mf-label{text-transform:none;letter-spacing:normal;font-size:.75rem;line-height:1.67;color:var(--mf-muted)}

/* ---- Stats bar ---- */
.mf-consult .mf-cstats{border-top:1px solid var(--mf-border);border-bottom:1px solid var(--mf-border)}
.mf-consult .mf-cstats__grid{display:grid;grid-template-columns:repeat(4,1fr)}
.mf-consult .mf-cstats__cell{padding:clamp(1.5rem,2.6vw,2rem) clamp(1rem,2vw,2rem);border-left:1px solid var(--mf-border)}
.mf-consult .mf-cstats__cell:first-child{border-left:0;padding-left:0}
.mf-consult .mf-cstats__n{display:block;font-family:var(--mf-serif);font-weight:400;font-size:1.875rem;line-height:1.2;letter-spacing:-.03em;color:var(--mf-ink);margin-bottom:.35rem}
.mf-consult .mf-cstats__l{display:block;font-family:var(--mf-sans);font-size:.875rem;line-height:1.43;color:var(--mf-muted)}

/* ---- Problems / When to bring me in ---- */
.mf-consult .mf-cprob{display:grid;grid-template-columns:.62fr 1fr;gap:clamp(2rem,5vw,5rem);align-items:start}
.mf-consult .mf-cprob__head{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(1.9rem,3.4vw,2.25rem);line-height:1.02;letter-spacing:-.035em;color:var(--mf-ink);margin:.8rem 0 1.1rem}
.mf-consult .mf-cprob__lead{font-size:1rem;line-height:1.75;color:var(--mf-muted);margin:0;max-width:34ch}
.mf-consult .mf-cprob__list{border-bottom:1px solid var(--mf-border)}
.mf-consult .mf-cprob__row{display:grid;grid-template-columns:48px 1fr;gap:1rem;padding:2rem 0;border-top:1px solid var(--mf-border)}
.mf-consult .mf-cprob__num{font-family:var(--mf-sans);font-size:.75rem;letter-spacing:.14em;color:var(--mf-muted);padding-top:.35rem}
.mf-consult .mf-cprob__rowbody h3{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:1.5rem;line-height:1.33;letter-spacing:-.02em;margin:0 0 .5rem;color:var(--mf-ink)}
.mf-consult .mf-cprob__rowbody p{font-size:1rem;line-height:1.75;color:var(--mf-muted);margin:0}

/* ---- Services ---- */
.mf-consult .mf-csvc__header{display:grid;grid-template-columns:1fr 1fr;gap:clamp(2rem,5vw,4rem);align-items:end;margin-bottom:clamp(2rem,4vw,3.2rem)}
.mf-consult .mf-csvc__headleft h2{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(2rem,4vw,3rem);line-height:1.02;letter-spacing:-.035em;margin:.7rem 0 0;color:var(--mf-ink)}
.mf-consult .mf-csvc__headlead{font-size:1.125rem;line-height:1.55;color:var(--mf-muted);margin:0}
.mf-consult .mf-csvc__grid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(18px,2vw,24px)}
.mf-consult .mf-csvc__card{display:flex;flex-direction:column;background:var(--mf-bg);border:1px solid var(--mf-border);border-radius:var(--mf-radius);overflow:hidden}
.mf-consult .mf-csvc__media{margin:0;aspect-ratio:16/10;background:var(--mf-card)}
.mf-consult .mf-csvc__media img{width:100%;height:100%;object-fit:cover;display:block}
.mf-consult .mf-csvc__cardbody{display:flex;flex-direction:column;flex:1;padding:clamp(1.4rem,2.2vw,1.8rem)}
.mf-consult .mf-csvc__top{display:flex;align-items:center;justify-content:space-between;gap:.8rem;margin-bottom:1rem}
.mf-consult .mf-csvc__num{font-family:var(--mf-sans);font-size:.75rem;letter-spacing:.14em;color:var(--mf-muted)}
.mf-consult .mf-csvc__top .mf-label{color:var(--mf-muted)}
.mf-consult .mf-csvc__title{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:1.875rem;line-height:1.2;letter-spacing:-.03em;margin:0 0 .8rem;color:var(--mf-ink)}
.mf-consult .mf-csvc__summary{font-family:var(--mf-sans);font-weight:600;font-size:1.125rem;line-height:1.55;color:var(--mf-ink);margin:0 0 .7rem}
.mf-consult .mf-csvc__desc{font-size:.875rem;line-height:1.71;color:var(--mf-muted);margin:0 0 1.2rem}
.mf-consult .mf-csvc__rule{border:0;border-top:1px solid var(--mf-border);margin:.1rem 0 1.2rem}
.mf-consult .mf-csvc__list{list-style:none;margin:0 0 1.2rem;padding:0}
.mf-consult .mf-csvc__list li{position:relative;padding-left:1.7rem;margin:.5rem 0;font-size:.875rem;line-height:1.71;color:var(--mf-ink)}
.mf-consult .mf-csvc__list li::before{content:"";position:absolute;left:0;top:.15em;width:1.05rem;height:1.05rem;background:no-repeat center/contain;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%23120F0B' stroke-width='2.2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpolyline points='20 6 9 17 4 12'/%3E%3C/svg%3E")}
.mf-consult .mf-csvc__meta{font-family:var(--mf-sans);font-size:.75rem;line-height:1.67;letter-spacing:.08em;text-transform:uppercase;color:var(--mf-muted);margin:0 0 1.2rem}
.mf-consult .mf-csvc__cta{display:flex;align-items:center;justify-content:space-between;margin-top:auto;font-family:var(--mf-sans);font-weight:600;font-size:.875rem;color:var(--mf-ink)}
.mf-consult .mf-csvc__cta:hover{text-decoration:none;color:var(--mf-ink)}
.mf-consult .mf-csvc__cta:hover .mf-btn__arrow{transform:translateX(3px)}

/* ---- Clients / Selected experience ---- */
.mf-consult .mf-cclients{display:grid;grid-template-columns:.55fr 1.45fr;gap:clamp(2rem,4vw,4rem);align-items:start}
.mf-consult .mf-cclients__head{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(1.9rem,3.4vw,2.25rem);line-height:1.02;letter-spacing:-.035em;color:var(--mf-ink);margin:.8rem 0 1.1rem}
.mf-consult .mf-cclients__lead{font-size:1rem;line-height:1.75;color:var(--mf-muted);margin:0;max-width:34ch}
.mf-consult .mf-cclients__grid{display:grid;grid-template-columns:repeat(5,1fr);gap:12px}
.mf-consult .mf-cclients__card{display:flex;flex-direction:column;align-items:center;justify-content:flex-start;gap:.7rem;background:#F5F3ED;border-radius:3px;padding:1.1rem .8rem;text-align:center}
.mf-consult .mf-cclients__logo{display:flex;align-items:center;justify-content:center;height:46px}
.mf-consult .mf-cclients__logo img{max-height:46px;max-width:88%;width:auto;object-fit:contain;border-radius:12px}
.mf-consult .mf-cclients__name{font-family:var(--mf-sans);font-weight:600;font-size:.75rem;line-height:1.33;letter-spacing:.04em;color:var(--mf-ink)}

/* ---- About ---- */
.mf-consult .mf-cabout__grid{display:grid;grid-template-columns:.6fr 1fr;gap:clamp(2rem,5vw,5rem);align-items:start}
.mf-consult .mf-cabout__head{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(2rem,3.8vw,3rem);line-height:1.02;letter-spacing:-.035em;margin:.7rem 0 0;color:var(--mf-ink)}
.mf-consult .mf-cabout__lead{font-family:var(--mf-serif);font-weight:400;font-size:clamp(1.3rem,2vw,1.5rem);line-height:1.3;letter-spacing:-.02em;color:var(--mf-ink);margin:0}
.mf-consult .mf-cabout__rule{border:0;border-top:1px solid var(--mf-border);margin:1.8rem 0}
.mf-consult .mf-cabout__blocks{display:grid;grid-template-columns:1fr 1fr;gap:clamp(1.6rem,3vw,2.5rem)}
.mf-consult .mf-cabout__block h3{font-family:var(--mf-sans) !important;font-weight:600 !important;font-size:.875rem;line-height:1.43;margin:0 0 .7rem;color:var(--mf-ink)}
.mf-consult .mf-cabout__block p{font-size:1rem;line-height:1.75;color:var(--mf-muted);margin:0}
.mf-consult .mf-cabout__cta{margin-top:1.9rem}

/* ---- Testimonials — Ploy "What it is like to work together" ---- */
.mf-consult .mf-ctest__grid{display:grid;grid-template-columns:repeat(3,1fr)}
.mf-consult .mf-ctest__card{display:flex;flex-direction:column;margin:0;padding:0 clamp(1.2rem,2.4vw,2.4rem);border-left:1px solid var(--mf-border)}
.mf-consult .mf-ctest__card:first-child{border-left:0;padding-left:0}
.mf-consult .mf-ctest__quote{font-family:var(--mf-serif);font-size:1.25rem;line-height:1.3;letter-spacing:-.02em;font-style:normal;color:var(--mf-ink);margin:0 0 1.8rem}
.mf-consult .mf-ctest__by{display:flex;align-items:center;gap:.7rem;margin-top:auto}
.mf-consult .mf-ctest__avatar{width:44px;height:44px;border-radius:50%;object-fit:cover;flex:0 0 auto}
.mf-consult .mf-ctest__metacol{display:flex;flex-direction:column;min-width:0}
.mf-consult .mf-ctest__name{font-family:var(--mf-sans);font-weight:600;font-size:.875rem;line-height:1.43;color:var(--mf-ink)}
.mf-consult .mf-ctest__role{font-family:var(--mf-sans);font-size:.75rem;line-height:1.33;color:var(--mf-muted)}
.mf-consult .mf-ctest__logo{height:24px;width:auto;max-width:96px;object-fit:contain;margin-left:auto}

/* ---- Process ---- */
.mf-consult .mf-cproc{display:grid;grid-template-columns:.62fr 1fr;gap:clamp(2rem,5vw,5rem);align-items:start}
.mf-consult .mf-cproc__head{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(1.9rem,3.4vw,2.25rem);line-height:1.02;letter-spacing:-.035em;margin:.8rem 0 1.1rem;color:var(--mf-ink)}
.mf-consult .mf-cproc__lead{font-size:1rem;line-height:1.75;color:var(--mf-muted);margin:0;max-width:34ch}
.mf-consult .mf-cproc__list{border-bottom:1px solid var(--mf-border)}
.mf-consult .mf-cproc__row{display:grid;grid-template-columns:44px .85fr 1.4fr;gap:1.2rem;padding:2rem 0;border-top:1px solid var(--mf-border);align-items:start}
.mf-consult .mf-cproc__num{font-family:var(--mf-sans);font-size:.75rem;letter-spacing:.14em;color:var(--mf-muted);padding-top:.2rem}
.mf-consult .mf-cproc__rowtitle{font-family:var(--mf-sans) !important;font-weight:600 !important;font-size:.875rem;line-height:1.43;margin:0;color:var(--mf-ink)}
.mf-consult .mf-cproc__rowdesc{font-size:1rem;line-height:1.75;color:var(--mf-muted);margin:0}

/* ---- Contact ---- */
.mf-consult .mf-ccontact__grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:clamp(2rem,5vw,4.5rem);align-items:start}
.mf-consult .mf-ccontact__head{font-family:var(--mf-serif) !important;font-weight:400 !important;font-size:clamp(2.2rem,4.4vw,3rem);line-height:1.02;letter-spacing:-.035em;margin:.8rem 0 1.2rem;color:var(--mf-ink)}
.mf-consult .mf-ccontact__lead{font-size:1.125rem;line-height:1.55;color:var(--mf-muted);margin:0 0 1.6rem;max-width:40ch}
.mf-consult .mf-ccontact__email{font-size:.875rem;line-height:1.43;color:var(--mf-muted);margin:0}
.mf-consult .mf-ccontact__email a{color:var(--mf-ink);font-weight:600;text-decoration:underline;text-underline-offset:3px}
.mf-consult .mf-ccontact__card{background:var(--mf-bg);border:1px solid var(--mf-border);border-radius:var(--mf-radius);padding:clamp(1.6rem,3vw,2.6rem)}
.mf-consult .mf-ccontact__card--tally{padding:clamp(1rem,2.2vw,1.75rem)}
.mf-consult .mf-ccontact__card--tally iframe{display:block;width:100%;border:0;min-height:520px}


/* ---- FAQ ---- */
.mf-consult .mf-cfaq{max-width:52rem}
.mf-consult .mf-cfaq__item{border-bottom:1px solid var(--mf-border)}
.mf-consult .mf-cfaq__item summary{cursor:pointer;list-style:none;padding:1.2rem 2rem 1.2rem 0;position:relative;font-family:var(--mf-sans);font-weight:600;font-size:1rem;line-height:1.5;color:var(--mf-ink)}
.mf-consult .mf-cfaq__item summary::-webkit-details-marker{display:none}
.mf-consult .mf-cfaq__item summary::after{content:"+";position:absolute;right:.3rem;top:1rem;font-family:var(--mf-sans);font-size:1.4rem;color:var(--mf-faint);transition:transform .2s ease}
.mf-consult .mf-cfaq__item[open] summary::after{content:"–"}
.mf-consult .mf-cfaq__a{padding:0 0 1.3rem}
.mf-consult .mf-cfaq__a p{font-size:1rem;line-height:1.75;color:var(--mf-muted);margin:0;max-width:60ch}

/* ---- Consulting — responsive ---- */
@media(max-width:960px){
  .mf-consult .mf-chero{grid-template-columns:1fr;gap:2.5rem}
  .mf-consult .mf-chero__media{order:2;max-width:420px;margin:1rem auto 0}
  .mf-consult .mf-cprob,.mf-consult .mf-cproc,.mf-consult .mf-cclients,.mf-consult .mf-cabout__grid,.mf-consult .mf-ccontact__grid{grid-template-columns:1fr;gap:2rem}
  .mf-consult .mf-csvc__header{grid-template-columns:1fr;gap:1rem;align-items:start}
  .mf-consult .mf-csvc__grid{grid-template-columns:1fr}
  .mf-consult .mf-cclients__grid{grid-template-columns:repeat(3,1fr)}
  .mf-consult .mf-ctest__grid{grid-template-columns:1fr;gap:2rem}
  .mf-consult .mf-ctest__card{border-left:0;padding:1.6rem 0 0;border-top:1px solid var(--mf-border)}
  .mf-consult .mf-ctest__card:first-child{border-top:0;padding-top:0}
}
@media(max-width:600px){
  .mf-consult .mf-cstats__grid{grid-template-columns:1fr 1fr}
  .mf-consult .mf-cstats__cell:nth-child(3){border-left:0;padding-left:0}
  .mf-consult .mf-cclients__grid{grid-template-columns:repeat(2,1fr)}
  .mf-consult .mf-cabout__blocks{grid-template-columns:1fr}
  .mf-consult .mf-cproc__row{grid-template-columns:auto 1fr;gap:.5rem 1rem}
  .mf-consult .mf-cproc__rowdesc{grid-column:1 / -1}
  .mf-consult .mf-chero__card{position:static;margin-top:1rem;left:0;bottom:0;max-width:none}
  .mf-consult .mf-chero__media::before{display:none}
}


/* =========================================================
   13. Meta ads management page (page-meta-ads-management.php)
   Built on the consulting system (.mf-consult). Meta-only accents.
   ========================================================= */
.mf-meta{--mf-meta-accent:#D4FB00;--mf-peri:#D9DFFA;--mf-charcoal:#24262D}
.mf-meta .screen-reader-text{position:absolute!important;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}

/* Shared meta bits */
.mf-meta .mf-meta-eyebrow{display:flex;align-items:center;font-family:var(--mf-sans);font-size:.75rem;font-weight:400;letter-spacing:.14em;text-transform:uppercase;color:var(--mf-muted);margin:0}
.mf-meta .mf-meta-dot{display:inline-block;width:8px;height:8px;margin-right:.55rem;background:var(--mf-meta-accent)}
.mf-meta .mf-meta-h2{font-family:var(--mf-serif);font-weight:400;font-size:clamp(1.9rem,3.4vw,2.25rem);line-height:1.02;letter-spacing:-.035em;color:var(--mf-ink);margin:.7rem 0 0}
.mf-meta .mf-meta-h2--lg{font-size:clamp(2rem,4vw,3rem)}
.mf-meta .mf-meta-sub{font-size:1rem;line-height:1.72;color:var(--mf-muted);margin:1rem 0 0;max-width:40ch}
.mf-meta .mf-meta-badge{display:inline-flex;align-items:center;background:var(--mf-meta-accent);color:var(--mf-charcoal);font-family:var(--mf-sans);font-weight:500;font-size:.65rem;letter-spacing:.02em;padding:4px 8px;border-radius:2px}

/* Hero */
.mf-meta .mf-meta-hero__label{display:inline-flex;align-items:center;background:var(--mf-meta-accent);color:var(--mf-charcoal);font-family:var(--mf-sans);font-weight:600;font-size:.72rem;letter-spacing:.1em;text-transform:uppercase;line-height:1.5;padding:.6rem 1rem;border-radius:var(--mf-radius)}
/* Intro: 16/1.6 on phones, 18/1.78 from 640px up. */
.mf-meta .mf-chero__lead{font-size:1rem;line-height:1.6}
@media(min-width:640px){.mf-meta .mf-chero__lead{font-size:1.125rem;line-height:1.78}}

/* Logo bar */
/* Mobile-first: compact icons-only grid, 5 columns, left-aligned, names kept for screen readers.
   At >=640px: company names return in the original wrapping layout. */
.mf-meta .mf-meta-logos{padding-block:24px}
.mf-meta .mf-meta-logos__grid{list-style:none;margin:20px 0 0;padding:0;display:grid;grid-template-columns:repeat(5,minmax(0,1fr));justify-items:start;align-items:center;gap:12px}
.mf-meta .mf-meta-logos__item{display:flex;align-items:center;gap:.75rem;min-width:0}
.mf-meta .mf-meta-logos__item img{width:40px;height:40px;flex:0 0 auto;border-radius:12px;object-fit:contain}
.mf-meta .mf-meta-logos__item span{font-family:var(--mf-sans);font-size:.78rem;font-weight:500;color:var(--mf-ink)}
@media(max-width:639px){
	.mf-meta .mf-meta-logos__item span{position:absolute!important;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
}
@media(min-width:640px){
	.mf-meta .mf-meta-logos{padding-block:clamp(2rem,4vw,2.6rem)}
	.mf-meta .mf-meta-logos__grid{display:flex;flex-wrap:wrap;justify-content:center;gap:1.75rem .75rem;margin-top:1.6rem}
	.mf-meta .mf-meta-logos__item{width:calc((100% - 3rem)/4)}
}
@media(min-width:1024px){.mf-meta .mf-meta-logos__grid{gap:2rem 1rem}.mf-meta .mf-meta-logos__item{width:calc((100% - 6rem)/7)}}

/* Portfolio — centre creative with half-size staggered neighbours, autoplay (purple only on the stage) */
.mf-meta .mf-meta-work{background:transparent}
.mf-meta .mf-meta-work__head{display:flex;flex-direction:column;gap:1.5rem}
@media(min-width:768px){.mf-meta .mf-meta-work__head{flex-direction:row;align-items:flex-end;justify-content:space-between}}
.mf-meta .mf-meta-work__controls{display:flex;align-items:center;gap:.75rem}
.mf-meta .mf-meta-work__counter{margin-right:.5rem;min-width:4rem;text-align:right;font-family:var(--mf-serif);font-size:1.125rem;font-variant-numeric:tabular-nums;color:var(--mf-ink)}
.mf-meta .mf-meta-work__counter .mf-meta-work__tot{color:var(--mf-muted)}
.mf-meta .mf-meta-work__nav{display:inline-flex!important;align-items:center;justify-content:center;width:40px!important;height:40px;flex:0 0 auto;border:1px solid var(--mf-border)!important;border-radius:3px!important;background:var(--mf-bg)!important;color:var(--mf-ink)!important;font-size:1rem;line-height:1;cursor:pointer;transition:background .15s ease;box-shadow:none!important}
.mf-meta .mf-meta-work__nav:hover{background:var(--mf-card)!important}
.mf-meta .mf-meta-work__nav .mf-meta-work__icon-play{display:none}
.mf-meta .mf-meta-work__nav[aria-pressed="true"] .mf-meta-work__icon-play{display:inline}
.mf-meta .mf-meta-work__nav[aria-pressed="true"] .mf-meta-work__icon-pause{display:none}
.mf-meta .mf-meta-work__stage{position:relative;margin-top:2rem;display:flex;align-items:center;justify-content:center;overflow:hidden;border-radius:3px;background:var(--mf-peri);min-height:24rem;padding:2.5rem 0}
@media(min-width:640px){.mf-meta .mf-meta-work__stage{min-height:35rem;padding:3.5rem 0}}
@media(min-width:1024px){.mf-meta .mf-meta-work__stage{min-height:40rem;padding:4rem 0}}
.mf-meta .mf-meta-work__carousel{position:relative;width:46%;max-width:25rem;aspect-ratio:4/5;margin:0 auto;--ease:cubic-bezier(.65,0,.35,1)}
.mf-meta .mf-meta-work__carousel:focus-visible{outline:2px solid var(--mf-ink);outline-offset:6px}
.mf-meta .mf-meta-work__slide{position:absolute;inset:0;margin:0;opacity:0;visibility:hidden;pointer-events:none;border-radius:3px;overflow:hidden;background:#fff;box-shadow:0 18px 40px -18px rgba(18,15,11,.35);transition:transform .5s var(--ease),opacity .4s ease}
.mf-meta .mf-meta-work__carousel:not(.is-init) .mf-meta-work__slide:first-child{position:relative;opacity:1;visibility:visible;transform:none}
.mf-meta .mf-meta-work__slide img,.mf-meta .mf-meta-work__slide video{display:block;width:100%;height:100%;object-fit:contain;background:#fff}
.mf-meta .mf-meta-work__slide.is-active{opacity:1;visibility:visible;pointer-events:auto;transform:translateX(0) scale(1);z-index:3}
.mf-meta .mf-meta-work__slide.is-prev,.mf-meta .mf-meta-work__slide.is-next{opacity:1;visibility:visible;z-index:1}
/* Side previews: half-size, flush beside the centre, alternating top/bottom per step.
   Far (hidden) slides are parked at the same side position so they slide in rather than pop from the centre. */
.mf-meta .mf-meta-work__carousel[data-parity="even"] .is-next,.mf-meta .mf-meta-work__carousel[data-parity="even"] .is-far-next{transform:translateX(78%) translateY(-25%) scale(.5)}
.mf-meta .mf-meta-work__carousel[data-parity="even"] .is-prev,.mf-meta .mf-meta-work__carousel[data-parity="even"] .is-far-prev{transform:translateX(-78%) translateY(25%) scale(.5)}
.mf-meta .mf-meta-work__carousel[data-parity="odd"] .is-next,.mf-meta .mf-meta-work__carousel[data-parity="odd"] .is-far-next{transform:translateX(78%) translateY(25%) scale(.5)}
.mf-meta .mf-meta-work__carousel[data-parity="odd"] .is-prev,.mf-meta .mf-meta-work__carousel[data-parity="odd"] .is-far-prev{transform:translateX(-78%) translateY(-25%) scale(.5)}
.mf-meta .mf-meta-work__slide{will-change:transform,opacity}
.mf-meta .mf-meta-work__ph{display:block;width:100%;height:100%;border-radius:3px;background:#fff}
@media(prefers-reduced-motion:reduce){.mf-meta .mf-meta-work__slide{transition:none}}

/* Comparison */
/* Native horizontally scrollable table with a sticky criteria column.
   Below 640px: swipe hint + JS prev/next controls scroll one option at a time, with a peek of the next
   and real trailing scroll space so the last option lands flush. At >=640px: full table, controls hidden. */
.mf-meta .mf-meta-compare__hint{font-size:.8rem;color:var(--mf-muted);margin:1.6rem 0 .4rem}
.mf-meta .mf-meta-compare__controls{display:flex;align-items:center;gap:.75rem;margin-top:.4rem}
.mf-meta .mf-meta-compare__nav{display:inline-flex!important;align-items:center;justify-content:center;width:44px!important;height:44px;flex:0 0 auto;border:1px solid var(--mf-border)!important;border-radius:4px!important;background:var(--mf-bg)!important;color:var(--mf-ink)!important;font-size:1.1rem;line-height:1;cursor:pointer;box-shadow:none!important;transition:background .15s ease,opacity .15s ease}
.mf-meta .mf-meta-compare__nav:hover{background:var(--mf-card)!important}
.mf-meta .mf-meta-compare__nav:disabled{opacity:.35;cursor:default}
.mf-meta .mf-meta-compare__counter{font-family:var(--mf-sans);font-size:.8rem;letter-spacing:.02em;color:var(--mf-muted);min-width:6.5rem}
.mf-meta .mf-meta-compare__scroll{display:flex;overflow-x:auto;-webkit-overflow-scrolling:touch;border:1px solid var(--mf-border);border-radius:3px;margin-top:.8rem;scroll-snap-type:x proximity;scroll-padding-left:7.5rem}
.mf-meta .mf-meta-compare__table{flex:0 0 auto;width:auto;border-collapse:collapse;text-align:left}
.mf-meta .mf-meta-compare__trail{flex:0 0 max(24px,calc(100vw - 19.5rem));align-self:stretch}
.mf-meta .mf-meta-compare__table th,.mf-meta .mf-meta-compare__table td{border-right:1px solid var(--mf-border);border-bottom:1px solid var(--mf-border);padding:1rem .9rem;vertical-align:top;font-size:.9rem;line-height:1.5}
.mf-meta .mf-meta-compare__table thead th{vertical-align:bottom}
.mf-meta .mf-meta-compare__table tr th:last-child,.mf-meta .mf-meta-compare__table tr td:last-child{border-right:0}
.mf-meta .mf-meta-compare__table tbody tr:last-child th,.mf-meta .mf-meta-compare__table tbody tr:last-child td{border-bottom:0}
.mf-meta .mf-meta-compare__rowhead{position:sticky;left:0;z-index:2;background:var(--mf-bg);font-weight:500;color:var(--mf-ink);width:7.5rem;min-width:7.5rem;box-shadow:1px 0 0 var(--mf-border)}
.mf-meta .mf-meta-compare__table td{color:var(--mf-muted)}
.mf-meta .mf-meta-compare__opt{min-width:12rem;scroll-snap-align:start}
.mf-meta .mf-meta-compare__col{display:block;font-family:var(--mf-serif);font-weight:400;font-size:1.5rem;line-height:1.2;letter-spacing:-.03em;color:var(--mf-ink)}
.mf-meta .mf-meta-compare__colsub{display:block;font-size:.75rem;margin-top:.4rem;color:var(--mf-muted)}
.mf-meta th.mf-meta-compare__karola{background:var(--mf-peri)}
.mf-meta td.mf-meta-compare__karola{background:rgba(217,223,250,.4);color:var(--mf-ink)}
.mf-meta th.mf-meta-compare__karola .mf-meta-badge{margin-top:.5rem}
@media(min-width:640px){
	.mf-meta .mf-meta-compare__hint,.mf-meta .mf-meta-compare__controls{display:none}
	.mf-meta .mf-meta-compare__scroll{display:block;overflow-x:auto;margin-top:2.4rem;scroll-snap-type:none;scroll-padding-left:0}
	.mf-meta .mf-meta-compare__table{width:100%}
	.mf-meta .mf-meta-compare__trail{display:none}
	.mf-meta .mf-meta-compare__rowhead{width:11rem;min-width:0}
	.mf-meta .mf-meta-compare__opt{min-width:0}
	.mf-meta .mf-meta-compare__col{font-size:1.875rem}
	.mf-meta .mf-meta-compare__table th,.mf-meta .mf-meta-compare__table td{padding:1.1rem 1.25rem}
}
@media(min-width:1024px){
	.mf-meta .mf-meta-compare__scroll{overflow-x:visible}
	.mf-meta .mf-meta-compare__rowhead{position:static;box-shadow:none}
}

/* Retainer */
.mf-meta .mf-meta-retainer__grid{display:grid;grid-template-columns:repeat(3,1fr);gap:1.5rem;margin-top:2.5rem}
.mf-meta .mf-meta-rcard{display:flex;flex-direction:column;overflow:hidden;border:1px solid var(--mf-border);border-radius:3px;background:var(--mf-bg)}
.mf-meta .mf-meta-rcard__media{aspect-ratio:3/2;background:var(--mf-card)}
.mf-meta .mf-meta-rcard__media img{width:100%;height:100%;object-fit:cover;display:block}
.mf-meta .mf-meta-rcard__body{display:flex;flex-direction:column;flex:1;padding:1.6rem}
.mf-meta .mf-meta-rcard__top{display:flex;justify-content:space-between;gap:.8rem;font-family:var(--mf-sans);font-size:.72rem;letter-spacing:.12em;text-transform:uppercase;color:var(--mf-muted)}
.mf-meta .mf-meta-rcard__title{font-family:var(--mf-serif);font-weight:400;font-size:1.875rem;line-height:1.2;letter-spacing:-.03em;color:var(--mf-ink);margin:1.1rem 0 0}
.mf-meta .mf-meta-rcard__outcome{font-size:1rem;line-height:1.6;color:var(--mf-ink);margin:.9rem 0 0}
.mf-meta .mf-meta-rcard__list{list-style:none;margin:1.3rem 0 0;padding:1.3rem 0 0;border-top:1px solid var(--mf-border);display:flex;flex-direction:column;gap:.75rem}
.mf-meta .mf-meta-rcard__list li{position:relative;padding-left:1.6rem;font-size:.875rem;line-height:1.5;color:var(--mf-ink)}
.mf-meta .mf-meta-rcard__list li::before{content:"";position:absolute;left:0;top:.15em;width:1rem;height:1rem;background:center/contain no-repeat url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%23120F0B' stroke-width='2.2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpolyline points='20 6 9 17 4 12'/%3E%3C/svg%3E")}
.mf-meta .mf-meta-rcard__foot{margin-top:auto;padding-top:1.6rem}
.mf-meta .mf-meta-rcard__price{font-family:var(--mf-sans);font-size:.72rem;letter-spacing:.06em;text-transform:uppercase;color:var(--mf-muted);margin:0 0 1.1rem}
.mf-meta .mf-meta-rcard__cta{display:flex;align-items:center;justify-content:space-between;gap:.6rem;border-top:1px solid var(--mf-border);padding-top:1rem;font-family:var(--mf-sans);font-weight:600;font-size:.9rem;color:var(--mf-ink)}
.mf-meta .mf-meta-rcard__cta:hover{color:var(--mf-ink);text-decoration:none}
.mf-meta .mf-meta-rcard__cta:hover .mf-btn__arrow{transform:translateX(3px)}

/* Process */
.mf-meta .mf-meta-process__grid{display:grid;grid-template-columns:.8fr 1.2fr;gap:clamp(2rem,5vw,5rem);align-items:start}
.mf-meta .mf-meta-process__list{list-style:none;margin:0;padding:0;border-top:1px solid var(--mf-border)}
.mf-meta .mf-meta-process__row{display:grid;grid-template-columns:5rem .78fr 1fr;gap:1.25rem;align-items:start;padding:1.8rem 0;border-bottom:1px solid var(--mf-border)}
.mf-meta .mf-meta-week{display:inline-flex;align-items:center;justify-content:center;height:1.75rem;padding:0 .5rem;background:var(--mf-meta-accent);color:var(--mf-charcoal);font-family:var(--mf-sans);font-size:.72rem;font-weight:500;white-space:nowrap}
.mf-meta .mf-meta-process__title{font-family:var(--mf-sans);font-weight:600;font-size:.875rem;line-height:1.43;color:var(--mf-ink);margin:0}
.mf-meta .mf-meta-process__copy{font-size:.875rem;line-height:1.6;color:var(--mf-muted);margin:0}

/* Case studies + testimonials */
.mf-meta .mf-meta-proof{background:var(--mf-peri);border-top:1px solid var(--mf-border);border-bottom:1px solid var(--mf-border)}
.mf-meta .mf-meta-proof__head{display:flex;flex-wrap:wrap;gap:1rem;align-items:flex-end;justify-content:space-between}
.mf-meta .mf-meta-proof__note{max-width:19rem;font-size:.75rem;line-height:1.5;color:var(--mf-muted);margin:0}
.mf-meta .mf-meta-cases{display:grid;grid-template-columns:repeat(3,1fr);gap:1rem;margin-top:2.2rem}
.mf-meta .mf-meta-case{display:flex;flex-direction:column;border:1px solid var(--mf-border);border-radius:3px;background:var(--mf-bg);padding:1.6rem}
.mf-meta .mf-meta-case__head{display:flex;justify-content:space-between;gap:1rem;align-items:flex-start}
.mf-meta .mf-meta-case__id{display:flex;gap:.75rem;align-items:center;min-width:0}
.mf-meta .mf-meta-case__id img{width:44px;height:44px;flex:0 0 auto;border-radius:3px;object-fit:contain}
.mf-meta .mf-meta-case__id h3{font-family:var(--mf-serif);font-weight:400;font-size:1.875rem;line-height:1.2;letter-spacing:-.03em;color:var(--mf-ink);margin:0}
.mf-meta .mf-meta-case__id p{font-size:.75rem;line-height:1.45;color:var(--mf-muted);margin:.4rem 0 0}
.mf-meta .mf-meta-case__result{margin:1.7rem 0;padding:1.4rem 0;border-top:1px dashed var(--mf-border);border-bottom:1px dashed var(--mf-border)}
.mf-meta .mf-meta-case__rlabel{font-size:.72rem;letter-spacing:.1em;text-transform:uppercase;color:var(--mf-muted);margin:0}
.mf-meta .mf-meta-case__rbig{font-family:var(--mf-serif);font-weight:400;font-size:1.875rem;line-height:1.2;letter-spacing:-.03em;color:var(--mf-ink);margin:.7rem 0 0}
.mf-meta .mf-meta-case__rsub{font-size:.75rem;line-height:1.45;color:var(--mf-muted);margin:.7rem 0 0}
.mf-meta .mf-meta-case__dl{display:flex;flex-direction:column;gap:1.2rem;font-size:.875rem;line-height:1.5;margin:0}
.mf-meta .mf-meta-case__cols{display:grid;grid-template-columns:1fr 1fr;gap:1rem}
.mf-meta .mf-meta-case__dl dt{font-weight:600;color:var(--mf-ink)}
.mf-meta .mf-meta-case__dl dd{margin:.25rem 0 0;color:var(--mf-muted)}
.mf-meta .mf-meta-case__foot{margin-top:auto;padding-top:1.6rem;font-size:.75rem;line-height:1.45;color:var(--mf-muted)}
.mf-meta .mf-meta-proof__tsubhead{display:flex;flex-wrap:wrap;gap:1rem;align-items:flex-end;justify-content:space-between;margin-top:3rem;padding-top:2rem;border-top:1px solid var(--mf-border)}
.mf-meta .mf-meta-proof__tsubhead h3{font-family:var(--mf-serif);font-weight:400;font-size:1.5rem;line-height:1.33;letter-spacing:-.02em;color:var(--mf-ink);margin:0}
.mf-meta .mf-meta-proof__tsubhead p{max-width:19rem;font-size:.75rem;line-height:1.5;color:var(--mf-muted);margin:0}
.mf-meta .mf-meta-tgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:1rem;margin-top:2.2rem}
.mf-meta .mf-meta-tcard{display:flex;flex-direction:column;justify-content:space-between;border:1px solid var(--mf-border);border-radius:3px;background:var(--mf-bg);padding:1.6rem}
.mf-meta .mf-meta-tcard blockquote{font-family:var(--mf-serif);font-weight:400;font-size:1.25rem;line-height:1.3;letter-spacing:-.01em;color:var(--mf-ink);margin:0}
.mf-meta .mf-meta-tcard figcaption{display:flex;align-items:center;gap:.75rem;margin-top:1.7rem;padding-top:1rem;border-top:1px solid var(--mf-border)}
.mf-meta .mf-meta-tcard figcaption img{width:48px;height:48px;flex:0 0 auto;border-radius:3px;object-fit:cover}
.mf-meta .mf-meta-tname{display:block;font-family:var(--mf-sans);font-weight:500;font-size:.75rem;color:var(--mf-ink)}
.mf-meta .mf-meta-trole{display:block;font-family:var(--mf-sans);font-size:.75rem;color:var(--mf-muted)}

/* FAQ */
.mf-meta .mf-meta-faq__grid{display:grid;grid-template-columns:.7fr 1.3fr;gap:clamp(2rem,4vw,4rem);align-items:start}
.mf-meta .mf-meta-faq__list{border-top:1px solid var(--mf-border)}
.mf-meta .mf-meta-faq__item{border-bottom:1px solid var(--mf-border)}
.mf-meta .mf-meta-faq__item summary{display:flex;align-items:center;justify-content:space-between;gap:1rem;cursor:pointer;list-style:none;padding:1.2rem 0;font-family:var(--mf-sans);font-weight:500;font-size:1rem;line-height:1.5;color:var(--mf-ink)}
.mf-meta .mf-meta-faq__item summary::-webkit-details-marker{display:none}
.mf-meta .mf-meta-faq__plus{display:flex;align-items:center;justify-content:center;width:1.5rem;height:1.5rem;flex:0 0 auto;background:var(--mf-meta-accent);color:var(--mf-charcoal);font-family:var(--mf-sans);line-height:1;transition:transform .2s ease}
.mf-meta .mf-meta-faq__item[open] .mf-meta-faq__plus{transform:rotate(45deg)}
.mf-meta .mf-meta-faq__item p{font-size:.875rem;line-height:1.6;color:var(--mf-muted);margin:0 0 1.2rem;max-width:42rem;padding-right:2rem}

/* Contact */
.mf-meta .mf-meta-contact__grid{display:grid;grid-template-columns:.85fr 1.15fr;gap:clamp(2rem,5vw,5rem);align-items:start}
.mf-meta .mf-meta-contact__micro{font-size:.875rem;line-height:1.5;color:var(--mf-muted);margin:1.6rem 0 0}
.mf-meta .mf-meta-contact__placeholder{display:flex;flex-direction:column;align-items:center;justify-content:center;text-align:center;min-height:25rem;border:1px dashed var(--mf-border);border-radius:3px;background:var(--mf-bg);padding:2rem}
.mf-meta .mf-meta-contact__placeholder h3{font-family:var(--mf-serif);font-weight:400;font-size:1.5rem;line-height:1.33;letter-spacing:-.02em;color:var(--mf-ink);margin:.8rem 0 0}
.mf-meta .mf-meta-contact__placeholder p:last-child{font-size:.875rem;line-height:1.5;color:var(--mf-muted);max-width:20rem;margin:.6rem 0 0}

/* Meta responsive */
@media(max-width:960px){
  .mf-meta .mf-meta-process__grid,.mf-meta .mf-meta-faq__grid,.mf-meta .mf-meta-contact__grid{grid-template-columns:1fr;gap:2rem}
  .mf-meta .mf-meta-retainer__grid{grid-template-columns:1fr}
  .mf-meta .mf-meta-cases,.mf-meta .mf-meta-tgrid{grid-template-columns:1fr}
  /* Kickoff: week badge in a 64px column, stage title beside it, description full-width below. */
  .mf-meta .mf-meta-process__row{grid-template-columns:64px 1fr;gap:.35rem 1rem;align-items:center}
  .mf-meta .mf-meta-process__title{align-self:center}
  .mf-meta .mf-meta-process__copy{grid-column:1 / -1;margin-top:.35rem}
}

/* ---- Meta: font-weight/family hardening + Ploy section spacing (added) ----
   Blocksy (parent) imposes its heading font-family and weight on h1-h6; re-assert
   the meta page's intended typography so weights match the Ploy design. */
.mf-meta .mf-meta-eyebrow{font-family:var(--mf-sans)!important;font-weight:400!important}
.mf-meta .mf-meta-h2{font-family:var(--mf-serif)!important;font-weight:400!important}
.mf-meta .mf-meta-hero__label{font-family:var(--mf-sans)!important;font-weight:600!important}
.mf-meta .mf-meta-process__title{font-family:var(--mf-sans)!important;font-weight:600!important;font-size:.875rem!important;line-height:1.43!important}
.mf-meta .mf-meta-compare__col{font-family:var(--mf-serif)!important;font-weight:400!important}
.mf-meta .mf-meta-rcard__title{font-family:var(--mf-serif)!important;font-weight:400!important}
.mf-meta .mf-meta-case__id h3{font-family:var(--mf-serif)!important;font-weight:400!important}
.mf-meta .mf-meta-case__rbig{font-family:var(--mf-serif)!important;font-weight:400!important}
.mf-meta .mf-meta-proof__tsubhead h3{font-family:var(--mf-serif)!important;font-weight:400!important}
.mf-meta .mf-meta-contact__placeholder h3{font-family:var(--mf-serif)!important;font-weight:400!important}
.mf-meta .mf-meta-tcard blockquote{font-family:var(--mf-serif)!important;font-weight:400!important}
.mf-meta .mf-meta-faq__item summary{font-weight:500!important}

/* Section rhythm matched to Ploy: 64 / 80 / 96px (contact 64 / 96 / 112px). */
.mf-meta .mf-meta-work,.mf-meta .mf-meta-compare,.mf-meta .mf-meta-retainer,.mf-meta .mf-meta-process,.mf-meta .mf-meta-proof,.mf-meta .mf-meta-faq{padding-block:4rem}
.mf-meta .mf-meta-contact{padding-block:4rem}
@media(min-width:640px){
	.mf-meta .mf-meta-work,.mf-meta .mf-meta-compare,.mf-meta .mf-meta-retainer,.mf-meta .mf-meta-process,.mf-meta .mf-meta-proof,.mf-meta .mf-meta-faq{padding-block:5rem}
	.mf-meta .mf-meta-contact{padding-block:6rem}
}
@media(min-width:1024px){
	.mf-meta .mf-meta-work,.mf-meta .mf-meta-compare,.mf-meta .mf-meta-retainer,.mf-meta .mf-meta-process,.mf-meta .mf-meta-proof,.mf-meta .mf-meta-faq{padding-block:6rem}
	.mf-meta .mf-meta-contact{padding-block:7rem}
}

/* ---- Meta: Ploy QA round (added) ---- */
/* Supporting text (portfolio + kickoff intros) to 14px / 24px. Hero intro keeps its own 16px size. */
.mf-meta .mf-meta-work .mf-meta-sub,.mf-meta .mf-meta-process .mf-meta-sub{font-size:.875rem;line-height:1.5rem}

/* Testimonials: strip Blocksy's quote bar + indent; 18px quotes on mobile, 20px larger. */
.mf-meta .mf-meta-tcard blockquote{border:0!important;padding:0!important;margin:0!important;text-indent:0;font-size:1.125rem;line-height:1.35}
.mf-meta .mf-meta-tcard blockquote::before,.mf-meta .mf-meta-tcard blockquote::after{content:none}
@media(min-width:640px){.mf-meta .mf-meta-tcard blockquote{font-size:1.25rem}}

/* Mobile hero: 24px gutters, full-width button, tighter button-to-portrait gap. */
.mf-home.mf-meta{--mf-gutter:clamp(24px,5vw,40px)}
@media(max-width:753px){.mf-meta .mf-chero{gap:1.5rem}}
@media(max-width:639px){
	.mf-meta .mf-chero__actions{display:block}
	.mf-meta .mf-chero__actions .mf-btn{display:flex;width:100%;justify-content:center}
}

/* Case cards: logo aligns to the company name (description sits beneath the name). */
.mf-meta .mf-meta-case__id{align-items:flex-start}

/* Testimonials sit at the section top when draft case cards are hidden. */
.mf-meta .mf-meta-proof__tsubhead--top{margin-top:0;padding-top:0;border-top:0}

/* Contact: Tally form embed. */
.mf-meta .mf-meta-contact__form{border:1px solid var(--mf-border);border-radius:3px;background:var(--mf-bg);padding:1rem;min-height:25rem}
.mf-meta .mf-meta-contact__form iframe{display:block;width:100%;border:0}

/* Outlined carousel + comparison controls: hard override of Blocksy's filled black button styling. */
.mf-meta .mf-meta-work__controls button.mf-meta-work__nav,
.mf-meta .mf-meta-compare__controls button.mf-meta-compare__nav{
	background:var(--mf-bg)!important;background-color:var(--mf-bg)!important;background-image:none!important;
	color:var(--mf-ink)!important;
	border:1px solid var(--mf-border)!important;border-radius:3px!important;
	box-shadow:none!important;padding:0!important;margin:0!important;
	min-height:0!important;min-width:0!important;line-height:1!important;
	font-size:1rem!important;font-weight:400!important;text-transform:none!important;letter-spacing:0!important;
}
.mf-meta .mf-meta-work__controls button.mf-meta-work__nav:hover,
.mf-meta .mf-meta-compare__controls button.mf-meta-compare__nav:hover{background:var(--mf-card)!important;background-color:var(--mf-card)!important;color:var(--mf-ink)!important}
.mf-meta .mf-meta-work__controls button.mf-meta-work__nav span,
.mf-meta .mf-meta-compare__controls button.mf-meta-compare__nav span{color:inherit!important}

/* ---- Site footer (theme-rendered, Ploy masthead style). Blocksy's footer builder output is hidden. ---- */
.ct-footer,footer.ct-footer,#footer{display:none !important}
.mf-footer{margin-top:4rem;border-top:1px solid var(--mf-border);background:var(--mf-bg);font-family:var(--mf-sans);font-size:.875rem;line-height:1.5;color:var(--mf-muted)}
.mf-footer__inner{max-width:90rem;margin:0 auto;padding:2.25rem clamp(24px,5vw,48px);display:flex;flex-direction:column;gap:1.5rem}
.mf-footer__copy{margin:0;color:var(--mf-muted)}
.mf-footer__nav ul{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:.75rem 1.5rem}
.mf-footer__nav li{margin:0;padding:0}
.mf-footer__nav a{color:var(--mf-muted) !important;text-decoration:none !important;transition:color .15s ease}
.mf-footer__nav a:hover{color:var(--mf-ink) !important}
@media(min-width:768px){.mf-footer__inner{flex-direction:row;align-items:center;justify-content:space-between}}