Book in progress…
Update, October 2025: I’m taking the next 24 months off marketing to focus on writing my debut novel.
Read more about my decision in this issue of the Marketing Fix newsletter.
If you’d like to follow my writerly pursuits and be notified about my upcoming poetry pamphlet, come join me here.
…
Need help with creating, launching, or fixing your marketing strategy?
Work with a marketing & growth expert who has scaled the global marketing team at Bolt from 2 to 30+ people, consulted 50+ tech companies in EU, UK, and US, and contributes to leading marketing blogs.
I consult consumer product and tech companies on growth & marketing strategy, paid advertising, and brand messaging. The usual project scope is 2-6 months.
Meanwhile, I write this blog and the bi-weekly Marketing Fix newsletter. I work with brands in Europe, UK, and the US, and am based in London. 🇬🇧
Got an idea for a collaboration project?
Reach out at [email protected] / LinkedIn.
Read more about my decision in this issue of the Marketing Fix newsletter.
If you’d like to follow my writerly pursuits and be notified about my upcoming poetry pamphlet, come join me here.
…
Need help with creating, launching, or fixing your marketing strategy?
Work with a marketing & growth expert who has scaled the global marketing team at Bolt from 2 to 30+ people, consulted 50+ tech companies in EU, UK, and US, and contributes to leading marketing blogs.
I consult consumer product and tech companies on growth & marketing strategy, paid advertising, and brand messaging. The usual project scope is 2-6 months.
Meanwhile, I write this blog and the bi-weekly Marketing Fix newsletter. I work with brands in Europe, UK, and the US, and am based in London. 🇬🇧
Got an idea for a collaboration project?
Reach out at [email protected] / LinkedIn.
The companIES I keep
How can I help you?
The most popular collaboration types, based on 10+ years of projects
❇️ Hands-on Marketing & Growth Strategy Consulting
Bring me on board as a visiting CMO for the next 3-6 months. I’ll take your marketing strategy from 0 to 1 and help to successfully launch all channels.
❇️ Meta or LinkedIn Ads Strategy & Management
Let’s fix your paid advertising ROI with high-performance campaign structure and weekly creative testing. I design & copywrite all creatives.
❇️ 360° Audit of Your Marketing Strategy & Channels
Get a one-off marketing audit that analyses everything from high-level marketing strategy to specific channels, and 50+ suggestions.
Founders and marketers have spoken
10+ years in growth roles
Things I’m good at (self-taught + proven by hands-on experience):
Marketing audits, marketing & growth strategy, brand strategy + rebranding, leading/hiring the marketing team, Meta/Google/TikTok advertising, reporting & tracking, email marketing, CRO + website design, SEO + content marketing.
For 4+ years, I worked as the Global Head of Marketing in Bolt, the fastest-growing ride-hailing platform in the world, operating globally in 30+ markets. My job was to grow the marketing team from 3 to 30 people and establish the workflows, strategy, and reporting.
Now, I’m back to freelancing, consulting both B2C and B2B companies (especially tech and eCommerce) on growth marketing strategy and improving their online advertising results.
Articles I’ve written:
Content Marketing Institute: 9 Brilliant Tactics to Promote Your Blog Content on Facebook
Social Media Examiner: 6 Facebook Remarketing Tactics That Work
KlientBoost: 101-Point Guide to Master Facebook Custom Audiences
KlientBoost: Facebook Ads Bidding – 54 Tips, Hacks & Methods to Know
Kissmetrics: 12 Genius Ways to Apply Emotional Marketing to Facebook Ads
KlientBoost: Secrets Revealed: 47 Closely Guarded Facebook Ad Tips
AdEspresso: We Tested Over 100 Different Facebook Ads in One Month – Here’s What We Learned
AdEspresso: 18 Genius Facebook Ad Hacks for Winning Campaigns
AdEspresso: 10 Facebook Ad Optimization Hacks for Massive Success
Copy Hackers: 36 Facebook Ad Hacks for 2017
And, well… of course this entire blog.
Marketing audits, marketing & growth strategy, brand strategy + rebranding, leading/hiring the marketing team, Meta/Google/TikTok advertising, reporting & tracking, email marketing, CRO + website design, SEO + content marketing.
For 4+ years, I worked as the Global Head of Marketing in Bolt, the fastest-growing ride-hailing platform in the world, operating globally in 30+ markets. My job was to grow the marketing team from 3 to 30 people and establish the workflows, strategy, and reporting.
Now, I’m back to freelancing, consulting both B2C and B2B companies (especially tech and eCommerce) on growth marketing strategy and improving their online advertising results.
Articles I’ve written:
Content Marketing Institute: 9 Brilliant Tactics to Promote Your Blog Content on Facebook
Social Media Examiner: 6 Facebook Remarketing Tactics That Work
KlientBoost: 101-Point Guide to Master Facebook Custom Audiences
KlientBoost: Facebook Ads Bidding – 54 Tips, Hacks & Methods to Know
Kissmetrics: 12 Genius Ways to Apply Emotional Marketing to Facebook Ads
KlientBoost: Secrets Revealed: 47 Closely Guarded Facebook Ad Tips
AdEspresso: We Tested Over 100 Different Facebook Ads in One Month – Here’s What We Learned
AdEspresso: 18 Genius Facebook Ad Hacks for Winning Campaigns
AdEspresso: 10 Facebook Ad Optimization Hacks for Massive Success
Copy Hackers: 36 Facebook Ad Hacks for 2017
And, well… of course this entire blog.