Dismantling the AI Marketing Mammoth
A healthier, less overwhelmed approach to using AI as a marketer.
Category Trends & Opinion
Goodbye to All That Marketing
I decided to leave marketing for the next 2 years. Here's why and here's what I'm doing next.
The Marketing Tools That I Use Every Single Week
Tested & curated, here are the go-to tools that I need across my marketing projects.
Social media in 2025: Go ALL IN or go ALL OUT
Should brands give up on social media, now that it's become hyper-competitive?
55+ Predictions for 2025 Marketing Trends
Read about 55+ key marketing trends in 2025, from AI to advertising to content marketing.
Industry Trend Reports PART 2: Promotion
How to promote your industry trend reports and are they worth the marketing investment?
I Created a 30-page Industry Trend Report. Here’s what I Learned
How to create an industry trend report or e-book? From planning to research to design.
2024 Marketing Trends & Predictions
The top 5 marketing trends of 2024 are: Gen Z social media, creator marketing and UGC, less AI hype, results over scale, genuine sustainability.
Interview: Karola Karlson x TULI
Interview with Karola Karlson, on freelancing, marketing, greenwashing, and writing
2020 Favorites: Books, Essays & Other Writing
My 2020 fave books, essays, reportage, poetry, and other more fluid forms.