Instagram Ad Targeting – 84-point Guide [2025 UPDATE]
Learn about Instagram ad targeting, audience types, and retargeting on Instagram.
Instagram Ads Cost in 2025 – Complete Up-to-date Guide
How much does it cost to advertise on Instagram? The average CPC is $0.80. But it depends on your ad creatives and offer.
80+ Best Instagram Ad Examples (2025 update)
Check out 84 Instagram ad examples by successful brands like Squarespace, Facebook, Shopify, etc. and learn from the best!
Instagram Ad Specs and Size – The Always Up-to-date Guide
The up-to-date Instagram ad specs and size to maximise your paid ad campaign success.
40 Instagram Story Ad Examples in 2024 (Static + Video ads)
Brilliant Instagram ad examples from top B2C advertisers.
Instagram for Business Guide – 2025 Update
Instagram for Business is used by brands looking to post and advertise on Instagram. Learn how to set up your Instagram Business account, open an Instagram advertising account, and set up the billing. It's easier than you think!
2018 In Review – Key Learnings on Facebook Ads & Marketing in General
All the marketing hacks, tips, and tricks that 2018 taught me. From Facebook ads optimisation to the best blogs to read and podcasts to listen to.
18 All-rounder Facebook Ad Templates With 45 Examples From Top Brands
What would happen if all advertisers created their ads following the same Facebook ad templates? Open up your newsfeed, scroll for a few minutes, and you’ll see that they are. Should you also fall for the promise of quick wins…
Facebook Retargeting Campaigns – The Practical Guide for 2018
Facebook retargeting campaigns are a must-have in every Facebook advertising strategy. Why? Imagine this scenario… You’re advertising your product to a large group of people. But although they clicked on your ad and checked out product, they weren’t willing to…
Instagram Campaign – The Ultimate Guide for Success (2018)
When creating your first Instagram ads campaign, you're going to need a step-by-step guide to keep you on track. Follow this guide to set up your first Instagram advertising campaign and ensure it's going to be successful. We'll also share tips for campaign optimization, so even if you're an advanced marketer, take a look to improve your skills.